William Hill has secured a boost to its sports-focused marketing and branding strategy in partnership with Sky Sports News.
According to a LinkedIn post by the UK company's Managing Director Alexis Zambolou, William Hill will sponsor Sky's sports news broadcasts in the upcoming European...
This Friday, the 8th, the ball starts rolling for the 2022 Copa América Feminina, in Colombia. The competition is valid for the Paris 2024 Olympics and the 2023 Women's World Cup in Oceania. Betfair, a specialist in odds calculations, projected the chances of the Brazilian team and...
Française des Jeux (FDJ) has signed a three-year partnership agreement with Paris Saint-Germain (PSG), the French football club. The FDJ sports betting brands, Parions Sport 'En Ligne' and Parions Sport 'Point de Vente', will become "Premium Partners" of the Ligue 1 (French Championship) team until 2025.
The Premier League has asked its clubs to vote on introducing a voluntary ban on shirt betting sponsorship in the face of possible British government action, scheduled to take place before 21 July.
Although both this deadline and the English league's decision were taken...
Betwinner, based in Cyprus, which operates in the global market and already has several licenses in Africa and with emerging projects in various regions, such as Asia, India, Latin America and Brazil, was in the months of June and beginning of July on the roads of Brazil...
IMG Arena, a sports and entertainment media producer and distributor, has become the official data distribution partner of Major League Soccer (MLS).
In a joint statement, both companies said the long-term global partnership will utilize the latest technology to create a new standard for...
Figueirense has signed a sponsorship agreement with sports betting site BetCapital. From now on, the company's brand will appear on the upper back of the professional team's shirt until the end of the 2023 Catarinense Championship.
According to the terms, BetCapital will also be...
Codere Online, of the Codere Group, announced the holding of the Copa Codere Internacional 2022, a football tournament that will be played between July and October in Mexico, Argentina, Colombia, Panama and Spain, involving players from the company.
In the statement, the group said...
This Thursday, 7, Boris Johnson announced his resignation as Prime Minister of the United Kingdom, after numerous scandals and collective resignations of more than 50 members of the government. He plans to stay in office for now, so the Conservatives can organize and elect a name for...
Bookmaker, casino and online gaming, Caliente, has announced that it will renew its partnership with Club Deportivo Guadalajara, better known as Chivas de Guadalajara, until 2026.
In addition, the operator also announced the launch of a casino game themed around Mexico's Primera División football...
