SOFTSWISS Jackpot Aggregator, a solution designed to increase player engagement and retention, shares its Q1 2024 results.
During this period, the total sum of jackpot bets tripled compared to the first quarter of 2023 and increased by 28% compared to the fourth quarter of 2023.
SOFTSWISS reports increased betting by users
In the first quarter of 2024, the sum of jackpot bets registered growth. It was primarily driven by increased engagement from new and existing customers, the number of which grew to include 80 brands in total.
Of course, the user-friendly and quick setup process facilitates adoption of the jackpot solution among customers using SOFTSWISS Game Aggregator.
SOFTSWISS Jackpot Aggregator customers increase player engagement by offering branded and networked jackpots. Internal research shows that combining these activities increases the average business volume per user by more than 50%. But results may vary depending on each casino‘s strategy.
Furthermore, Prime Network Jackpot alone is capable of generating significant growth in gaming activity, increasing it by almost 28%. Casinos that participated in the first Prime Network Jackpot campaign, from October 2023 to February 2024, reported a 16.13% increase in the average bet sum per user.
A 4.23% increase in the average bet count per user was also reported. So, the campaign culminated in a prize of 244,742.34 euros.
Prize reaches 450 thousand euros
So, as the second Prime Network Jackpot continues, the prize pool approaches €450,000 and continues to rise. So, each new brand that joins the campaign gains access to the existing pool. This increases player engagement and gaming activity by providing an opportunity to win a substantial prize.
“I am pleased to see that the combination of network and branded jackpot campaigns has significantly improved our clients’ business metrics,” comments Aliaksei Douhin, director of SOFTSWISS Jackpot Aggregator.
Therefore, this year we are welcoming SOFTSWISS Game Aggregator customers who can set up jackpot campaigns quickly and smoothly. Launching jackpots is easier than ever.
Because our jackpot engine can now be seamlessly added to any iGaming project. In other words, it doesn’t matter if it’s on the Casino Platform or the Game Aggregator.”
In celebration of the company’s 15th anniversary, SOFTSWISS has prepared special gifts for its customers, who will use the Jackpot Aggregator.
