Businessman and streamer, Bruno “Nobru” Goes, has just become an ambassador for the betting platform Esportes da Sorte.
With a robust base of more than 44 million followers on social media, the eSports icon joins the team of personalities representing Esportes da Sorte to talk to the gaming community, being the brand’s first gaming ambassador.
In addition to co-founding the eSports organization Fluxo and one of the biggest streamers in Brazil, Nobru developed his career in entertainment and content creation, having a strong connection with the gaming community.
Partnership
With the partnership, Nobru hopes to connect Esportes da Sorte with its audience in a light and fun way.
“I identified with Esportes da Sorte’s proposal because it is a platform that encourages entertainment in betting with transparency, responsibility, and that does not promise unrealistic gains. Furthermore, it is a company with a lot of credibility in the market”, said Nobru.
“We support and have been involved with esports for a long time. It is a growing segment in the market and one that we want to be closer to”, commented Sofia Aldin, CMO of Grupo Esportes da Sorte.
Even though we were already part of it, we needed an ambassador, someone who had our values as a company and the credibility to speak to the gaming public. Nobru arrives to reinforce our team of influencers, which is already so strong and diverse”, added Sofia.
Having a presence in the electronic sports segment, Esportes da Sorte sponsors Pain Games and was previously a sponsor of Flamengo’s eSports team.
In football, the company is present with sponsorships from clubs in the main national divisions, such as Athletico-PR, Bahia, Goiás and Grêmio.
The company also stands out for its activities in the entertainment field, through actions with big personalities and sponsorships of attractions such as Galo da Madrugada, Oktoberfest São Paulo, Big Brother Brasil, among others.
About Nobru
Bruno “Nobru” Goes, 22 years old, is currently one of the biggest and most watched streamers on Youtube Gaming. As a businessman and digital influencer, in 2021, he was included in Forbes Brazil’s Under 30 list, which recognizes young exponents in their respective areas.
He is co-founder of the eSports team, Fluxo, partner of the influencer agency, Kr3w, and owner of the burger restaurant, Nobru Burger. Nobru has 44 million followers on social media.
About Esportes da Sorte
Esportes da Sorte sponsors major national football clubs such as Athletico-PR, Bahia, Goiás, Grêmio, ABC, América-RN, Guarani-SP, Londrina, Novorizontino, Vila Nova-GO, among others.
It has partnerships with Copa São Paulo, Campeonato Paulista and X1 Brazil Combate, the largest one-to-one event in Brazil.
In the entertainment sector, the company has ties with the actor and digital influencer Carlinhos Maia, the influencer Deolane Bezerra, the influencer Virginia, the singer Zé Felipe, the influencer Cristian Bell, among others.
