BiS SiGMA Americas continues this Wednesday (24), with the opening of the exhibition and conference spaces.
The Itaim and Jardins stages will host an extensive program of seminars and lectures with prestigious names in the betting industry globally.
However, the first act of the edition, the welcome speech, will be given by Alessandro Valente, Carlos Cardama and Eman Pullis (SiGMA Group).
Furthermore, Flávio Figueiredo (CEO of the iGaming Group) will be the moderator of one of the first panels of the edition, entitled “Forming an iGaming Hub to welcome the industry”, from 11:50 am to 12:30 pm.
Another highlight will be the BiS Awards, an event that honors the executives and companies that contributed most to the iGaming and betting industry in Brazil over the last year.
Schedule for Wednesday (24) at BiS SiGMA Americas:
09:35 am – 09:50 am: Welcome speech BiS SiGMA SiGMA
- Alessandro Valente
- Carlos Cardama
- Eman Pullis (SiGMA Group)
Itaim Stage
10:15 am – 10:45 am: What’s new in Brazil’s state lotteries
- Marcello de Mello Corrêa (Axis Veritas Consultoria)
- Francisco Petrônio (LOTEP)
- Fernanda Carla de Oliveira (LOTESC)
- Daniel Romanowski (LOTTOPAR)
10:45 am – 11:45 am: Economic and social development in Brazil: the impact of state lotteries and new business opportunities
- Wesley Callegari Cardia (Advogado)
- Rodrigo Schekiera Franco dos Santos (CAIXA)
- Amilton Noble (Hebara Distribuidora de Produtos Lotéricos)
- Marco Taurisano (Kroopie)
- Dr. Nelson Wilians (Nelson Wilians Advogados)
11:20 am – 11:50 am: Fireside chat
- Luiz Gustavo Zonca (Rei do Pitaco)
- Carsten Koerl (Sportradar)
11:50 am – 12:30 am: Forming an iGaming Hub to welcome the industry
- Flavio Figueiredo (iGaming Brazil)
- Rogerio Lins (Prefeitura de Osasco)
- Renato Cedin (Mercado Pago Brasil)
12:30 am – 01:10 pm: Beyond borders: Investigating the national and international impact of the regulation of Sports Betting in Brazil
- Magnho José (Instituto Brasileiro Jogo Legal)
- Alex Fonseca (Superbet)
- Rafael Marcondes (Rei do Pitaco)
- Newton Cardoso Jr (Dep. Federal do Brasil)
- Dr. Rubio Teixeira (Octus)
01:15 pm – 01:55 pm: Challenges and opportunities in the state scenario for attracting investors
- Dr. Leandro Pamplona (BKP Advogados Associados)
- Marcus Vinícius de Almeida (Assembleia Legislativa do RS)
- Raphael Ayub (Governo do Rio Grande do Sul)
- Danielle Calazans (Sec. de Planejamento, Governança e Gestão)
01:55 pm – 02:35 pm: The new advertising challenges for the Sports Betting market
- Fernanda Batistella (MYLAW – Maia Yoshiyasu Advogados)
- Guilherme Frioli (UOL)
- Alexandre Ugadin (Agencia WE)
- Roberto Cezar dos Santos (Aposta Ganha)
02:40 pm – 03:20 pm: Strategic partnerships: harmony between operators and payment providers in the international market
- Roney Carlos Mensch (Pixtopay)
- Newton Aquino (Pixtopay)
- Leonardo Chaves (OKTO)
- Francisco Manssur
- Dr. Nelson Wilians (Nelson Wilians Advogados)
03:20 pm – 03:40 pm: How will Brazil’s regulatory evolution shape new values, insights and technologies in the global gambling industry?
- Stephen Crystal (SCCG Management)
03:40 pm – 04:20 pm: Impact of regulation on sports sponsorships: assessing market potential
- Luiz Gustavo Zonca (Rei do Pitaco)
- Eduardo Toni (São Paulo FC)
- Fabio Wolff (Wolff Sports)
- Roberto Trinas (Catena Esporte)
Jardins Stage
10:00 am – 10:40 am: Seizing the opportunity: the rise of Online Betting in Brazil and the role of digital marketing
- Manuel Matos (Super Afiliados)
- Julia Boianovsky Rios (Optimove)
- Gabriel Moreira (Influx Solutions)
- Natalia Nogues Control F5)
- Fernando Garita (Betsul)
10:40 am – 11:20 am: Successful strategies: insights and challenges in the video bingo market
- Fabiola Jaeger (Caleta Gaming)
- Mariana Tostes (FBMDS)
- Sebastian Perrier (Neko Games)
- Helen Zuñiga Tataje (Betmotion)
11:25 am – 12:05 am: Strategies for betting with conscience: responsible gambling and emotional control
- Ruy Peixoto (Esportes da Sorte)
- Ricardo Magri (EBAC)
- Rodrigo Alves (ABAESP)
12:05 am – 12:45 am: Next steps: the opening through the legalization of resort and urban casinos in Brazil
- Luiz Felipe Maia (MAIA YOSHIYASU Advogados)
- Alex Parientes (Hard Rock)
- Waldir Marques (W.A Technology)
12:50 am – 01:05 pm: Mapping new horizons: opportunities for collaboration between Brazil and Malta
- John Aquilina (Ambassador Extraordinary and Plenipotentiary of the Republic of Malta to Brazil)
01:10 pm – 01:30 pm: Centurion weigh-in
01:40 pm – 02:20 pm: Influencer marketing in focus: maximizing conversions and ethical branding in the face of regulatory challenges
- Pedrão Bet (Aposta Online)
- Ronald Lopes (Loyalty Tecnologia)
- Pedro Feitosa (Influencer)
- Fabio Bampi (Influencer)
- Bruno Pereira (Bruno Ads Company)
02:20 pm – 03:00 pm: Expanding the horizon of influencers in the industry beyond iGaming
- Renan Philip (3C)
- Mayk Santos
- Xaxa Charles (Aposta Online)
- Celso Ribeiro (BR Media Group)
03:00 pm – 03:40 pm: The role of ambassadors in online betting companies: challenges and opportunities
- Rogerio Minotouro (Former UFC fighter)
- Deni Honorio
03:45 pm – 04:25 pm: Evolving from affiliate to operator: strategies to maximize your success
- Alessandro Valente (Super Afiliados)
- Daniel Aliano (Catena Media)
- Nickolas Ribeiro (Bet7K)
- André Viana (Growth Digital Marketing)
04:25 pm – 04:55 pm: Betting on the present: approaches to the immediate mentality of Brazilians
- Witoldo Hendrich (Online IPS)
- Wilder Brito (WA. Technology)
- Luciana Hendrich (Hendrich Digital)
- Santiago Mizraji (Sportradar)
- Kiko Augusto (Rei do Pitaco)
05:00 pm – 06:00 pm: Affiliates x Operators (Speed Dating)
07:00 pm – 09:00 pm: BiS Awards Ceremony
