Online bookmaker Betano has just promoted a special action in honor of the Fluminense women’s football team, which won a spot in the 2024 Brazilian Women’s Championship Series A. Last Sunday (06/18), the company decided to mark the new stage of the team by customizing the women’s team locker room.
The initiative aims to value and recognize the historic achievement of the club’s women’s team, in addition to encouraging the growth and visibility of women’s football in Brazil. The bookmaker, official sponsor, saw the feat as an important milestone and took care of every detail of the space: new visual elements in the locker room highlight the history and identity of the Flu warriors. The walls received special adhesives and there is also an exclusive space for each of the players with their photos, names, phrases of encouragement and motivation.
Betano also presented each member of the team with personalized kits containing shirts, necessities, as well as a message from the company to each of the athletes.
For Betano, this is yet another initiative that strengthens the long-standing partnership between the brand and Fluminense, also demonstrating the bookmaker’s commitment to the development of the sport and the promotion of gender equality, demonstrating its continued support for women’s football .
By winning a place in Serie A of the Brazilian Women’s Championship, the Fluminense team has the opportunity to compete in a scenario with even more visibility, which strengthens the confidence and motivation of the players, in addition to encouraging other companies to promote the modality all over the country.
About Betano
Betano is operated by the Kaizen Gaming group, based in Greece and over ten years in the sports betting market. The company also appears in other countries such as Portugal, Germany, Romania, Greece, Cyprus, Chile and Bulgaria.
Designed to offer an excellent online experience, combined with easy access through all devices (desktop, laptop, tablet, cell phone and Android application), Betano allows users to enjoy top-of-the-line products and services, working with a user-friendly and simple-to-use interface platform.
The brand also has a presence in online/offline media and seeks to expand its position in the market as the best and most reliable sports betting house in the country. The company is also a sponsor of several football teams in Europe and South America, including traditional clubs such as Benfica, Porto, Sporting (Portugal) and, recently, the University of Chile. In Brazil, it is the master sponsor of Clube Atlético Mineiro (MG) and Fluminense (RJ).
