Scuderia Ferrari is pleased to announce an agreement with the Marina Bay Sands hotel chain, which becomes an Official Partner of the team for a period of two years.
The Singapore-based company is a symbol of excellence in the hospitality industry and will now be able to rely on the Scuderia to bring the excitement of Formula 1 closer to its clientele through a range of dedicated activations.
Paul Gandolfi, Head of Partnership Development – Scuderia Ferrari: “We are delighted to welcome Marina Bay Sands into our partner family.”
“Our two brands, united by luxury, ambition and pursuit of quality and excellence, look forward to developing meaningful and memorable experiences for our fans and customers, starting with the hugely popular Formula 1 Singapore Grand Prix,” added Gandolfi.
This year’s Singapore Formula 1 race weekend will run from 15th to 17th September at the Marina Bay Street Circuit.
According to Marina Bay’s announcement, the deal with the Italian racing team includes “partnership activations” involving Ferrari Formula 1 drivers Charles Leclerc and Carlos Sainz Júnior, and team principal and general manager Frederic Vasseur. .
The Singapore gaming property – controlled by US company Las Vegas Sands Corp – noted in its commentary that a replica Ferrari SF90 Formula 1 car would be displayed in the lobby area of the hotel’s Tower 1 at Marina Bay Sands from 11 to September 18th.
Additionally, the three-tower property will be lit in “Ferrari red” during this year’s race weekend.
“This collaboration brings together two iconic brands centered on our joint pursuit of excellence,” said Paul Town, Director of Operations for Marina Bay Sands, as quoted in the venue’s statement.
About Marina Bay Sands
Located along the Marina Bay Sands waterfront, the company features three cascading hotel towers topped by a SkyPark.
Additionally, the venue features ‘floating’ crystal pavilions, a lotus-inspired Museum, high-end retail stores and international luxury brands.
