Greentube, which is part of the Novomatic Interactive division, strengthened its product portfolio before entering the Dutch market with the acquisition of Eurocoin Interactive.
The deal, which will make Eurocoin Interactive renamed to Greentube Netherlands, provides Greentube with a wide variety of classic Eurocoin slots that cater to the Dutch market. The list includes Random Runner, Simply Wild and Club 2000, which will be available to players at the opening of the Dutch market on October 1, 2021.
Eurocoin Interactive is a business unit of Novomatic Netherlands and is a developer of online versions of classic terrestrial slots, fruit games and VLT games, which currently supplies its products to operators, including the Norwegian Norsk Tipping lottery.
Eurocoin’s portfolio was considered the best option for Greentube in the local market
The acquisition, which will be completed this month, is the result of a strategic alignment, with Eurocoin’s digital portfolio seen as a better option for Greentube than Novomatic Netherlands, focusing on terrestrial businesses. The integration of Greentube Netherlands content with B2B partners will be completed in time for the opening of the local market.
Michael Bauer, CFO / CGO of Greentube, said: “We are delighted to welcome Eurocoin Interactive to the Greentube Group, as we are always looking to have a strong portfolio of games that are known to local players. Titles like Random Runner, Simply Wild and several others have been smash hits on the land market for years. “
He continued: “Eurocoin has developed these games for the online market and we will be presenting a strong line of classic Dutch games, in addition to our in-house productions, as soon as the market opens in early October. Greentube Netherlands will be our competence center for this specific market and we will use its vast know-how and incomparable experience to further improve our portfolio ”.
Reg Das, director of Eurocoin Interactive, said: “When entering this new market, it is essential to start by providing high quality and locally customized games. Our acquisition by Greentube further expands its impressive portfolio, which I am confident will be unsurpassed in the Netherlands when the market opens for business later this year ”.