Slotegrator no Sigma Americas
Imagem: Slotegrator / Divulgação

At the end of 2023, the Chamber of Deputies granted final approval to regulate the sports betting market. The iGaming industry expects Brazil to become the new gaming hub or take the lead in the US market immediately. So Slotegrator experts will be at the center of the next SiGMA Americas summit in Brazil to share what to expect from this fascinating and lucrative market.

Slotegrator sees SiGMA Americas with many opportunities

In 2023, Brazil took a big step in developing its gambling sector, and there may be more to come.

The forecast is that, in the next three years, revenue from the Brazilian sports betting and online casino market will exceed 100 billion reais (US$200,404,737).

This revenue, which should be generated mainly by tourism. This is one of the reasons why many online casino and sports betting operators are considering investing in the market in Brazil.

Therefore, politicians and government agencies are also increasingly discussing the positive impact that gambling can have on the economy. All signs point to a promising future for iGaming in Brazil.

SiGMA Americas in São Paulo

Slotegrator experts recognize the power and opportunity of the market and are ready for SiGMA Americas in Brazil. The event promises to be huge and is expected to feature: 10,000 delegates, over 200 speakers and key industry leaders, cultural tours, sports, awards and networking events. So, there will be many opportunities to learn about the market firsthand.

The event’s official agenda still includes some of iGaming’s biggest topics:

  • Successful marketing strategies for the market,
  • Responsible gaming,
  • Maximizing conversions and ethical branding in the face of regulatory challenges,
  • Approaches to the immediate mentality of Brazilians,
  • Impact of gamification on the newly regulated betting sector in Brazil.

“I can say with confidence that all these questions are about structuring and strengthening the market. Once all these questions are answered, participants will be in a better position to decide which promotional strategies to adopt in the newly formed Brazilian market”, comments Khoren Ispiryan, senior sales manager at Slotegrator.

Therefore, it is expected that plans to implement fixed odds betting in Brazil will occur in four stages. This will be the first step towards a regulatory framework that will finally be represented.