SeguroBet, a Brazilian sports betting and online casino company, based in Fortaleza, is the new sponsor of Fortaleza Basquete Cearense/CFO. The brand will be present on the team’s t-shirt in all NBB (Novo Basquete Brasil) playoff games until the end of the 2023/2024 season.
SeguroBet is from Ceará and has a strong identification with the team
Eduardo Rodrigues, marketing coordinator at SeguroBet, expressed the company’s pride in supporting local sport.
“SeguroBet is a nationwide company, but proudly from Ceará. Therefore, it is a privilege to be able to support local sport and be in the Fortaleza outfit at the most important moment of the season,” he said.
Fortaleza will face São José Basketball in the round of 16 of the main Brazilian basketball competition. Thus, the best-of-five match series will begin next Sunday (21).
The capital of Ceará, the venue for the Olympic Training Center, will host the next two games. The bookmaker’s brand, SeguroBet, will be prominently displayed.
Thális Braga, executive president of the Fortaleza basketball team, commented: “SeguroBet arrives to add a lot to Fortaleza in this final stretch of the NBB. It is a source of great pride for us to have a partner from Ceará, who has ambitions for growth and focus on offer the best experiences to our fans.”
Braga also expressed optimism about the future of the partnership. “We will work to ensure that this is just the first chapter of a long-lasting and successful partnership.”
It is worth remembering that the Fortaleza men’s football team has master sponsorship from another bookmaker, Novibet. At the beginning of the previous year, the club made an important announcement: a two-year contract with the company.
Fortaleza’s situation in the NBB
Currently, Fortaleza Basquete Cearense is in 8th place in the NBB league table for the 2023/2024 season. Thus, the team has shown a remarkable performance and is preparing for the upcoming playoff games.
