Affilka by SOFTSWISS, a leading provider of affiliate tracking software for the iGaming industry, announces a new collaboration with 10bet, a prominent bookmaker in the world of iGaming.

10bet operates in several markets, including Europe, Latin America and Africa. Offering both casino and sports betting solutions, the company brings over 20 years of experience and global expertise to the table.

This partnership represents a significant milestone for both parties as they come together to enhance affiliate marketing strategies and expand their market reach.

10bet has already launched seven brands through collaboration with Affilka by SOFTSWISS. Five of these brands were successfully migrated, while two were created from scratch, with another to follow soon.

Importantly, 10bet has made a strategic decision to transition from third-party software to take advantage of the advanced features and customized solutions offered by Affilka by SOFTSWISS.

Thanks to a designated Project Manager on the 10bet team, the integration process was smooth and seamless. Allocating a single point of contact is crucial to ensuring an effective migration and continued success.

Company executives comment on the partnership

Yotam Peretz, VP of Acquisition at 10bet says: “We are delighted to partner with Affilka by SOFTSWISS. The platform provides us with flexibility, reliability and personalized support.

It’s exactly what we need to optimize our affiliate programs and drive growth in our target markets. I am sure this collaboration marks the beginning of an exciting and successful journey.”

Angelika Antonova, Head of Sales at Affilka by SOFTSWISS, comments on the recent partnership: “This migration serves as a further validation of Affilka’s superiority over existing solutions on the market, highlighting its distinct advantages. We are happy to welcome 10bet to the Affilka family.

This partnership signifies our shared vision of excellence in affiliate marketing. We look forward to collaborating with the 10bet team to deliver exceptional results and unlock new opportunities in the dynamic iGaming landscape.”

Affilka by SOFTSWISS is ready to present valuable industry insights and reveal upcoming reporting system updates at BiS SiGMA Americas in São Paulo, April 23-25.

Potential customers and partners can schedule a meeting with the Affilka team at booth i70.


SOFTSWISS is an international technology company that provides software solutions for iGaming project management.

The team of experts, which numbers more than 2,000 employees, is based in Malta, Poland and Georgia. SOFTSWISS holds multiple gaming licenses and provides integrated iGaming software solutions.

The company has a vast portfolio of products, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sports Betting platform and the Jackpot Aggregator.

In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimized online casino solution.