Sports Information Services (SIS) has signed an agreement with sports betting solutions provider Altenar to integrate its content into the platform.
The full range of SIS products are included in the deal, starting with 24/7 Live Racing Content, which covers over 76,000 events annually.
This is a complete solution that encompasses data, on-screen graphics with betting and market triggers, live streamed footage and commentary.
After the integration, SIS will focus on adding its Competitive Gaming product to the Altenar platform, which is an esports product covering over 200,000 events.
Andy Kelly, Head of Commercial Partnerships at SIS, said: “Altenar is advancing significantly in the sports betting space in regulated markets around the world, so this is an agreement that aims to expand our geographic reach.”
“We are confident that our extensive and premium Live Racing Content, delivered from tracks around the world, will be a hit with Altenar’s partners, and we look forward to the subsequent launch of our Competitive Gaming offering and popular range of numbers,” completed Kelly.
Altenar provides solutions for sports betting brands around the world, with a customizable user interface for operators to personalize with individual branding – making it a must-have service for many companies in the iGaming industry.
Antonis Karakousis, Director of Operations at Altenar, said: “We are always looking for content that increases the range of options we can offer our partners, and SIS lives up to our expectations with its wide range of content from racing, esports and high quality numbers”.
“Regular all-day short-term betting opportunities can only benefit our operator customers, and we look forward to integrating the full range of SIS products in the coming months,” added Karakousis.
