SiGMA Europe 2023 allowed intense networking between industry members, including those in the Brazilian market. Flávio Correa, president of Superstar Entertainment, attended the event with the aim of increasing the visibility of the SambaBet brand.
In an exclusive interview, Correa detailed the launch of SambaBet in Brazil, as well as some marketing actions planned for this end of the year and beginning of 2024.
“We are launching SambaBet and we are receiving very good feedback from the industry, from customers. People are liking the brand, a Brazilian brand focused on our market, which understands our customers. We have everything that Brazilians like”, he stated.
Flávio Correa announces SambaBet shares
According to Correa, there are a series of initiatives planned for the coming months, such as the announcement of the first ambassador, new verticals, promotions and even an exclusive fantasy game (Samba 5).
In addition, the company will carry out a very interesting promotion with customers during the Brazilian team’s farewell game in the 2023 season.
“We are going to take our clients to watch the game between Brazil and Argentina (at the Maracanã stadium). Not only that, there will be a samba circle in Rio de Janeiro. We will cheer everyone up there”, highlighted Flávio Correa, adding that there is a “great project for carnival”.
