The average bet on live events doubles the value of its pre-match counterpart placed through SOFTSWISS Sportsbook, a sports betting software platform within the dynamic SOFTSWISS ecosystem.
The product team reports impressive results for the first half and shares valuable insights. In terms of statistics, the following sports have gained the most popularity for betting through the platform:
- Football
- Basketball
- Tennis
Alexander Kamenetskyi, head of SOFTSWISS Sportsbook, comments: “The top three sports by Bet Sum come as no surprise, but eSports continues its remarkable expansion”.
“Counter-Strike: Global Offensive has cemented its position in the top 10 sports with an impressive 339% year-over-year increase in stakes and a remarkable 388% increase in sum stakes.”
“Following close behind are League of Legends and DOTA 2, shining in the cybersports realm. This is a reminder to keep an eye on cybersports as momentum continues to grow.”
Talking about betting channels, 78.3% of all bets were placed through mobile devices, with only 21.7% attributed to desktop usage.
Coupled with the stats that 61.5% of all bets revolve around live events, and the average bet on live events is double that of pre-match bets, the imperative of mobile adaptation and a betting environment immersive live becomes even more necessary.
In response, SOFTSWISS Sportsbook took the initiative to develop a mobile app and now offers it to its partners.
According to statistics, combination bets exhibit an average bet twice as high as single bets.
Considering this fact, the sports betting team at SOFTSWISS advocates the strategic use of bonuses like Comboboost to encourage players to place more combo bets.
Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, concludes: “I am deeply satisfied with the substantial expansion we have achieved. During the first half of 2023, GGR increased by 769%, while Turnover increased by 254%”.
“This remarkable progress is testament to the continuous improvements made by the SOFTSWISS sports betting team to the betting platform.”
“I extend my gratitude to my colleagues for their unwavering dedication and enthusiasm, and to our partners for their trust and the mutually beneficial collaboration we foster.”
SOFTSWISS Sportsbook offers a diverse selection of industry exclusive bonuses along with the ability to launch captivating jackpot campaigns and tournaments.
With the recent enhancements to Sportsbook’s content management structure, partners can seamlessly and quickly adapt and adjust all categories of content on their sports betting sites.
This provides a seamless path for customization and adaptability. The functionality of SOFTSWISS Sportsbook easily harmonizes with almost all casino platforms available on the market.
About SOFTSWISS
SOFTSWISS is an international iGaming company that provides certified software solutions for managing gaming operations.
The expert team, which has 1,400 employees, is based in Malta, Poland, Georgia and Belarus.
The company holds multiple gaming licenses and provides complete iGaming software solutions.
The group has a vast portfolio of products, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka Affiliate Platform, the Sports Betting Platform and the Jackpot Aggregator.
In 2013, SOFTSWISS was the first in the world to introduce a bitcoin-optimized online casino solution.
