Last Friday, January 13, Vasco announced the renewal of the master sponsorship contract with Pixbet. The agreement with the betting site was extended until 2024 and, according to the club, it is the “biggest sponsorship agreement in the history of the Giant of the Hill” – however values were not announced.
The brands started the partnership in October 2021 and, since then, have carried out several fundamental campaigns and activations for the club’s fans. With the contract renewal, the partnership expands even more, with the betting site acquiring the “naming rights” of the Vasco da Gama pre-season in the United States – in addition to being on the front of the shirt.
Now the time that Vasco will spend in the USA will be called “Pixbet Florida Tour”. The iGaming branch company will bear all the costs of the Vasco cast traveling abroad.
Vasco’s SAF CEO, Luiz Mello, commented on the renewal: “Vasco is happy to be able to announce this partnership with Pixbet. One of the biggest sponsorship contracts in Brazilian football and certainly the biggest in Vasco’s history. A Brazilian company, with Brazilian partners and who always believed in the club’s growth potential. We are happy to see this partnership developing and bearing fruit over the years for both”.
“Pixbet believed in our potential knowing the engagement of this unique crowd and since then we have been working on how to improve the partnership and how we can bring better benefits to our members and fans. I am happy that we made a negotiation that will certainly serve parameter for Brazilian football,” added Mello.
Pixbet was created by a group of highly qualified professionals, who set out to achieve one goal: to offer their customers the best betting and casino experience combined with industry-leading customer support.
On the company’s official platform, you can find a leading sports market that offers a wide variety of sports and live betting on numerous national and international sporting events. In addition, the site has a casino tab, which features industry-leading casino game providers to be able to offer not only the best titles, but also the highest quality in terms of security, returns and entertainment value.