BetMGM has become the official sports betting partner of the Nashville Predators, a team that competes in the National Hockey League (NHL).
The multi-year partnership includes branding the sportsbook operator across Bridgestone Arena, the hockey team’s home stadium, as well as plans to open an MGM-branded restaurant and bar in a prime location in the arena.
BetMGM’s signage through the agreement includes a logo on the ice and on the panels during Predators games.
“The Predators are a tremendous organization with one of the most passionate fan bases in sports,” said Matt Prevost, Chief Revenue Officer at BetMGM. “We look forward to our partnership with the team and the opportunity to elevate the Nashville gaming experience.”
The Predators deal bolsters BetMGM’s presence in the state of Tennessee, with the operator entering into a sports betting partnership with National Football League (NFL) club Tennessee Titans in 2020.
“We are always looking for ways to improve Smashville and bring a better experience to the best sports fans,” said Nashville Predators President and CEO Sean Henry.
“Joining an industry leader like BetMGM is a tremendous opportunity and we look forward to continuing to grow our partnership in the coming years,” added Henry.
About BetMGM
Founded in 2018 and headquartered in New Jersey, BetMGM uses technology licensed in the US from Entain to offer online sports betting and gaming through brands such as BetMGM, Borgata Casino, Party Casino and Party Poker.
Last month, the group sent a $180,000 grant to the International Center on Responsible Gambling (ICRG) in support of the organization’s research and awareness work on responsible gambling and the impact advertising has on excessive gambling.
