Betcris became the official sponsor of the Mexican football club FC Juárez. The team competes in the first national division, Liga MX. According to the terms signed, the agreement will last for four years and the operator’s brand will be inserted into the official shirt. In addition, Betcris will benefit from a series of activations in the team’s city.
It should be noted that Betcris is also the official bookmaker for the Mexican football team and Pachuca, as well as the sponsor of Atlante FC. In a statement, the company said: “This history that unites the main sports betting company in Latin America with FC Juárez was one of the main reasons for signing this sponsorship”.
“In addition to the confidence in the project that the team’s management and its other commercial allies are building, it is a formula that bets on success. Betcris welcomes FC Juárez into its family and looks forward to continuing to grow together and achieve its goals in sport and business.”
Other relevant Betcris sports partnerships
Betcris offers gaming and entertainment options in 15 countries on three continents, in addition to face-to-face service at bookmakers throughout Latin America. The operator also has partnerships with MLB (Major League Baseball), the NFL (National Football League), Ecuador’s national football team and a number of clubs and leagues.
A spokesperson for the betting industry added: “Betcris is proud of its multiple sponsorships in the region. They are considered an integral part of the operator’s commitment to promoting a unified sports gaming industry across Latin America.”
“As it continues to expand into new countries in the region, the group is actively seeking new sponsorships and partnerships that can further enhance this commitment.”