After 2023, in which the Latin American division of Pragmatic Play largely achieved its objectives, participating in 13 fairs, this year it invites the public to experience the excitement of its biggest hits and favorites of its users on the Latin American continent.
The cycle has closed, in which the provider managed to unify an extensive journey, under a communication plan based on the iconic and first Crash game, Spaceman, now it is ready to surprise once again, presenting the Pragmatic Play Experience.
The innovative proposal, which will be the roadmap for 2024, will allow everyone to immerse themselves in the brand’s universe within its stands, getting to know more closely the immersive capacity of its multi-vertical offer.
To this end, it seeks to generate dynamics, communications and atmospheres that, in different ways, take the emotion of its most played titles in Latin American territory to the framework of the most important events in the sector.
In conversation with Víctor Arias, Vice President of Latam Operations at Arrise powering Pragmatic Play, about what this new period of fairs will be, he commented: “Pragmatic Play ended a spectacular 2023 in Latin America, and participation in the events did not escape this reality.
All of this led the team to continue creating and innovating, to further raise the level of the brand’s presence in our territory.
New possibilities will be offered in each of the exhibitions, therefore, I am sure that Pragmatic Play will continue to be highlighted, setting trends, inspiring and representing the qualities of its sentence: renewing, transforming and elevating experiences.”
About Pragmatic Play
The company currently produces up to eight new slot titles per month and also offers Live Casino, Virtual Sports and Bingo games as part of its multi-product portfolio, available via a unique API.
