WeAreGame Welcomes Andrea Giuliani as Head of Business Development (1)
WeAreGame Welcomes Andrea Giuliani as Head of Business Development

WeAreGame is pleased to announce Andrea Giuliani as Head of Business Development, a highly experienced iGaming consultant and software professional with experience in B2B and B2C international marketing and sales strategies.

Andrea has extensive industry experience, with a track record of success spanning over eleven years.

He brings to WeAreGame much of knowledge and experience gained from working in leadership roles at several renowned companies in the iGaming industry.

Andrea Giuliani’s Career

Andrea started her journey by initially introducing a solution that has since been rebranded and gained significant recognition in the field as ALTENAR.

At the time, the market had more customers than available products.

However, the landscape has evolved considerably since then, leading to intense competition and a reverse dynamic where the industry now relies on an abundance of products.

However, competition has proven to be a catalyst for technological advancement and progress, fostering a positive environment.

Andrea enjoys seeking out new challenges in her career and subsequently joined a team of other professionals to embark on a new venture with a focus on emerging markets, with an emphasis on Africa and Latin America.

This venture was eventually acquired by several organizations.

The company, initially called Btobet, is now part of renowned groups such as Aspire Global, Neo Games and Aristocrat.

Your trajectory in other companies

However, his journey did not stop there. Seeking to deepen his understanding and experience in established markets, where compliance and regulation play a vital role, he decided to join SBTech.

This move has allowed him to expand his reach to Europe, Latin America, Africa and most notably the US market.

Again, the collective efforts yielded remarkable results, culminating in the acquisition of the company by DraftKings. This success propelled him further in his professional career.

At that point, Andrea recognized the need for a strategic move that would give her a comprehensive view of the global iGaming landscape. There was no better destination for this purpose than Sportradar.

During his time there, he achieved the goal of expanding his knowledge of untapped markets, collaborating with both B2C and B2B clients and leveraging a variety of services.

This experience has allowed him to compare the strengths and weaknesses of various sports betting platforms and providers. Finally, armed with this recipe for success, he understood what really works and what just constitutes a “nice-to-have” feature.

He was motivated to join WeAreGame by the opportunity to work with an exceptional team of professionals with extensive knowledge and shared passion for technology, sports and the iGaming industry.

However, his main aspiration was to collaborate with companies that aligned with his values, and it was in the WeAreGame environment that he found his place.

Andrea states, “In this organization, employees are valued members of a family, not treated as mere numbers. With that mindset, I am a firm believer in meeting any challenge head-on, resulting in remarkable achievements in a short amount of time.”

The partnership between Pixbet and WeAreGame

Pixbet (as well as other leading brands in Brazil) is powered by WeAreGame, evidence of the company’s success. The company became a leader in one of the biggest markets in the world in a short time.

Esses sucessos indicam o extraordinário potencial que existe dentro da organização.

In addition, other emerging markets will quickly follow suit, presenting the company with an exciting scenario. Without a doubt, this is an exciting time to be part of the WeAreGame team.

Stability and localization are fundamental pillars of success, and these principles form the essence of WeAreGame. The company recognizes that there can be no business without customers, so it places their trust, respect and satisfaction as its highest priority.

WeAreGame differentiates itself by establishing dedicated channels and allocating resources adapted to each partner. This approach offers comprehensive services and expertise that consistently position its customers one step ahead of the competition. Together, the team embraces the spirit of “WeAreGame!” as you embark on this exciting journey.

This simple formula for success has proven its effectiveness and will continue to generate countless success stories in the future.

By choosing WeAreGame, customers get a trusted partner that understands their unique needs, offers unparalleled stability and provides localized solutions that differentiate them in the marketplace.

Andrea Giuliani said: “WeAreGame has grown considerably in the last year alone. I look forward to bringing my knowledge and experience from many years in the iGaming industry and using it to build an even stronger WeAreGame.”

Tim Scoffham, CEO of WeAreTechnology Group, said: “Andrea is a great asset to the company. He has many years of experience in the B2B and B2C iGaming industry, with a proven track record of success and achievement.”

“We are confident that Andrea is the right person to take WeAreGame to the next level with her keen eye for detail and business savvy.”

“We are delighted that he has decided to continue his journey with us. Welcome to the team, Andrea.”

About WeAreGame

WeAreGame is a rising star in the iGaming industry, providing operators worldwide with state-of-the-art software, content solutions and managed services.

With a strong focus on emerging markets, WeAreGame revolutionizes the online gaming landscape with flexible concepts and innovative creations.