FanDuel and MTN DEW, an NBA partner, announced the launch of the “MTN DEW NBA Free Play Contest Series”. In other words, the product will have 17 free contests during the playoff games, offering prizes to users. The action will take place live on FanDuel and will run until September 4.
Presented as “the best second-screen experience”, the novelty will give sports fans the chance to win exclusive prizes, such as a spot in an online event featuring league legends, products, credit in NBA stores and the FanDuel platform.
“After partnering with MTN DEW for the NBA All-Star in February, we are incredibly excited that they are our first sponsor as we celebrate the return of the sport,” said Alyssa Zeleznik, FanDuel’s VP of Advertising and Sponsorship Sales.
She added: “We are two brands that share the belief that sports fans deserve unique experiences in life. Although we cannot send fans to the NBA finals, we want to value the return of basketball by offering fans the chance to win exclusive prizes during the playoffs ”.
Erin Chin, senior marketing director at MTN DEW, also spoke. “Our partnership with FanDuel is exciting because it allows us to bring something to our fans, while extending the game viewing experience. The new product celebrates the most exciting time of the season ”.
Special bonus offer from FanDuel and MTN DEW
Durante a realização dos concursos, as duas empresas também concederão bônus de três pontos aos usuários que jogam “King of the Mountain”, de acordo com o SBC Notícias.
The player who has the lineup with more than three points per day will receive the crown, only he can be disqualified at any time by the highest scorers.
The lineup with 3 more points at the end of the 17-night contest will be the winner and will share the $ 15,000 bonus pool.
