Affiliate marketing for sportsbooks is a lot of talk these days. But, how to take advantage of the advantages of this strategy so used by the gaming market? Affiliate marketing was born with the internet.
Today, the practice accounts for 15% of total digital...
WZ Partners, owner of the casino and sports betting brand Winnerzon, launches its affiliate program in Latin America.
The program was born from the desire to win over the Latin American audience, which has been the company's main source of acquisition of new players.
Catena Media published its full year highlights in its latest report for the fourth quarter of 2021. Despite the 28% increase in operating income, Catena Media has been negatively affected by non-cash expenses for the German and French sports markets.
Catena's total revenue of...
A select event organized by EGR in Buenos Aires welcomes Pedro Lucas, Head of Affiliates of Super Afiliados this Wednesday, February 16th.
The 'Progress to Sports Betting Regulation in Brazil' panel features important industry figures such as Thomas Carvalhaes, Juan Barrachina, Neil Montgomery, Ingrid...
Affilka by SOFTSWISS has just announced that The Phone Casino, a project by Small Screen Casinos has joined the list of partner operators of the affiliate marketing platform. The Phone Casino has received permission from the United Kingdom Gambling Commission (UKGC) to operate in the UK market.
Paulo Mendes, CEO and founder of Betmedia Agency, detailed the process of producing and creating exclusive and dedicated content for online gambling. He believes that once a relationship of trust is established, it becomes easier to acquire and retain players.
As described on the...
Affilka by SOFTSWISS expands its list of partners by signing an agreement with a new casino, The Clubhouse Casino. The affiliate program launched as a result of the collaboration is The Clubhouse Affiliates. This will allow The Clubhouse Casino to strengthen its position in the gaming market.
Affilka by SOFTSWISS has entered into a new partnership with JustBit.io, an online casino that operates under a license from Curaçao. The new affiliate program is called JustAffiliates. Justbit.io's partnership with affiliate marketing platform Affilka will allow the company to build strong, mutually beneficial relationships with affiliates,...
Catena Media announced the end of its share buyback program, having repurchased a total of 2.3 million shares during the fourth period of months.
First announced on 13 July and starting on 13 September, the share buyback program allowed Catena to repurchase no more...
Catena Media's 2021 third quarter report shows a 33% increase in operating income, 23% organic growth and a 33% increase in adjusted EBITDA.
Operating income was €33.1 million and adjusted EBITDA totaled €16 million. Operating cash flow increased by 17%, reaching €28.6 million on...
