Club Atlético River Plate has signed a sponsorship agreement with Kaizen Gaming, a global gaming company and owner of Betano. Starting this season, the betting company will become the club’s main shirt sponsor.
Therefore, this partnership represents a strategic advance for Kaizen Gaming, which...
Betsul, a consolidated reference in the online betting sector since 2019, has just signed a partnership with Endorphina, a renowned game developer. This union adds more than 60 high-quality titles to the platform's catalog, including highly successful games such as Rooster Fury, Cyber Wolf and Crown Coins.
Betsson AB has released its financial results for the first quarter of 2025. The figures highlight an 18% increase in revenue compared to the previous year. The company earned $344.9 million, driven mainly by positive results from its casino and sports betting businesses.
In...
MC Games has stood out in the market as one of the biggest names in the betting sector. The brand has been gaining prestige among prominent digital influencers in various segments.
The entertainment platform has big names as ambassadors, including singer Henry Freitas, sports...
Cassino, a sportsbook from the Ana Gaming group, is the new master sponsor of X1 Brazil. The organization promotes the one-on-one football modality in the country. The agreement, which grants the company the naming rights to the competitions and exclusivity in the betting segment, runs until December...
Betsul has just strengthened its team with a big name in communications: journalist, writer and publicist Daniel Perrone. Recognized as one of the most influential voices among São Paulo Futebol Clube fans, he now wears the institution's shirt as a new influencer.
According to...
The FlaBet betting platform, associated with Flamengo and operated by main sponsor Pixbet, has released bets on who will be the future pope chosen by the Catholic Church.
However, this type of betting violates current legislation in Brazil. Article 3 of Law 14,790, enacted...
Avaí entered into a partnership with the sportsbook 1PRA1.BET.BR, in a contract established last Friday, April 25, valid until April 2026. This agreement surpassed, in value, all previous contracts and became the largest in the club's history.
The club has been displaying the betting...
In 2024, gaming and betting companies were the ones that increased their advertising investments the most. This is what the figures from Data Stories – Inside Advertising, by Kantar Ibope Media, indicate. In the comparison between the years 2023 and 2024, the segment increased the volume invested...
Unlike the previous year, all Serie A football teams started 2025 with sponsorship from sportsbooks. Of the 20 teams, 18 display betting brands on the main space of the uniform, known as the home kit.
In 2024, 12 clubs joined this type of partnership....
