The Sports Gambling Podcast Network (SGPN) will provide content for Colorcast, an audio-only sports streaming platform based in Austin, Texas. Primetime broadcasts of SGPN podcasts will arrive on Colorcast’s platform after both parties sign an agreement.
A “social sports chat app,” Colorcast reportedly allows anyone, anywhere and without equipment, to comment on live events. It also provides real-time statistics, scores, betting odds and other information to users.
SGPN, meanwhile, specializes in sports betting content. Under the terms of their partnership, the network will create short-form audio content on topics ranging from “What are the Lakers’ chances of making the playoffs?” to “Which NFL team will Aaron Rodgers play in 2022?”
Sports Gambling Podcast will have audience interaction during games
The flagship show, The Sports Gambling Podcast, is hosted by Sean Green and Ryan Kramer, who have over four decades of sports gaming experience to a national audience on a weekly basis.
Commenting on the SGPN and Colorcast partnership, Kramer said, “This is a really special opportunity for our audience. We get really good at talking about odds, stats and pre- and post-game betting, but with Colorcast, we’ll be able to connect with our audience during games.”
“Existing sports networks are underperforming the sports betting market. Fans, casual bettors and aficionados want to know what betting experts are thinking as the action unfolds. We are delivering this experience in Colorcast”, he added.
Colorcast CEO Evan Kirkham added: “The partnership makes sense. Our community is demanding more and more sports betting content. Partnering with SGPN allows us to provide both quantity and quality sports betting analytics during live events in a way that no other sports network or platform is doing.”
