Atlaslive has entered into a strategic partnership with Blue Tower Games, expanding the range of gaming content available to operators using its platform.
As part of the agreement, operators gain access to the Blue Tower Games catalog, which features more than 100 titles. Additionally, the studio plans to launch 30 new games this year, including slots, multiplayer poker, table games and arcade-style minigames with different mechanics.
The partnership reflects direct demand from Atlaslive’s B2B operator customers, particularly in Mexico, where Blue Tower Games titles demonstrate strong performance on licensed platforms.
“Strengthening our content ecosystem through strategic partnerships remains a priority,” said Milica Jovanovic, CBDO at Atlaslive.
“Working with Blue Tower Games allows us to expand the mechanics and formats available to our operators and support their growth in markets where differentiated content plays an important role.”
“We are pleased to collaborate with Atlaslive and bring our portfolio to their operator network,” said Param Patel, COO at Blue Tower Games. “This partnership supports our expansion strategy and enables wider distribution of our games in regulated markets,” he added.
With this integration, Atlaslive continues to reinforce its content strategy, offering operators broader portfolio diversification and the flexibility to respond to evolving player demand.
About Atlaslive
Atlaslive is a dynamic and certified iGaming platform offering sports betting and casino solutions for operators.
The company focuses on scalable architecture, regulatory compliance and performance-driven product development to support sustainable growth for operators.
About Blue Tower Games
Blue Tower Games is a game development studio with a portfolio of over 100 titles. The list includes slots, multiplayer poker, table games and arcade-style minigames.
With 30 new releases planned for this year, the company focuses on innovative mechanics and cross-platform gaming experiences designed for modern audiences.
