Playbet, the online gaming platform of C4B Gaming Group, is present at ICE Barcelona 2026, one of the leading global gatherings in the industry.
The event, scheduled to take place between January 19 and 21 at Fira Barcelona Gran Via, brings together companies and professionals from various segments of the gaming market.
Represented by Carlos Silva (President of C4B Gaming Group), Antônio Vaz (CEO), Camila Silva (CMO), Augusto Brito (COO), Allan Monteiro (Sportsbook Manager), and Washington (Commercial and Affiliate Manager), PlayBet‘s participation reinforces the company’s strategy of closely monitoring the transformations in the sector and strengthening its position in the national market.
Promoted by Clarion Gaming, ICE Barcelona is the leading international trade fair for innovation, technology and business for the global gaming industry, connecting operators, suppliers and developers of solutions for physical and digital environments from around the world.
“We launched PlayBet with the intention of innovating in the segment,” highlights the president of C4B Gaming Group, which owns PlayBet.
He adds: “Being present at ICE Barcelona reinforces this commitment of ours, as it is an environment that brings together strategic partners and solutions relevant to our business, generating important opportunities for the company and, of course, for our clients.”
Therefore, ICE Barcelona promotes discussions on innovation, regulation, and future trends in the sector. Throughout the event, Playbet aims to expand its network with potential partners and keep up with the main innovations in the market.
About ICE Barcelona
Currently, ICE Barcelona is considered the most influential gambling trade show in the world, encompassing the entire ecosystem of both land-based and digital gaming.
After decades in London, the event moved to Barcelona in 2025. Therefore, the 2026 edition promises to continue dictating all the technological and regulatory trends that will dominate the market in the following months.
Thus, the expectation is that the fair will attract more than 45,000 professionals from 150 countries.
