Esporte Clube Vitória celebrated its 127 years with a big party aimed at red and black fans last Sunday (17), in the Barradão parking lot, in Salvador (BA). The event was sponsored by 7K Bet, the club’s main sponsor, and brought together musical attractions, special activations, raffles and tributes to Leão da Barra’s trajectory.
The organizers opened the gates at 2pm, and the celebration received around 6,000 fans throughout the program.
The party started with a Noelson show, between 3:30 pm and 5:30 pm. Soon after, the public watched raffles and activations on the main stage. Afterwards, the Banda Imbatíveis performed between 6pm and 6:30pm.
During the broadcast of the Vitória match, between 6:30 pm and 8:30 pm, the organization carried out new promotional actions and distributed gifts to the fans present. Finally, singer Xanddy, from Harmonia, ended the celebration with a performance that started at 8:30 pm.
How the celebration strengthened the connection between club and fans
Ana Gaming’s CMO, Antonio Guerardi, highlighted the importance of the celebration to bring the club even closer to its fans.
“Celebrating Vitória’s 127 years alongside the fans is a way of recognizing the greatness and tradition of a club that is part of the history of Brazilian football. 7K Bet is proud to participate in this moment and provide experiences that bring the club even closer to its fans”, he stated.
Founded on May 13, 1899, Vitória is the oldest club in the Northeast. Throughout its history, Leão da Barra won 30 state titles and participated in notable campaigns on the national scene.
Furthermore, the club gained national recognition for training outstanding athletes in the youth categories. Among the main names are Bebeto, world champion in 1994, Dida, world champion in 2002, as well as players such as Hulk, David Luiz and Marcelo Moreno.
What Vitória’s 127th birthday represented
The founder and president of the Board of Ana Gaming, Nickolas Ribeiro, highlighted the symbolic value of the relationship between the club and fans during the celebration.
“Vitória has a unique relationship with its fans, a history built on passion, overcoming and identity. Events like this reinforce this connection and show that football is much more than just a game: it is culture, it is belonging. We, at 7K Bet, are proud to be part of this history and to support the club in such a special moment”, he declared.
The celebration at Barradão also reinforced the brand’s investment in actions linked to Brazilian football and direct engagement with fans.
