Following a competitive bidding process, Sportsnet, Canada‘s #1 sports network, has selected Sportradar as a strategic partner to deliver innovative, data-driven content that will provide a more immersive and enriching experience for sports fans in the North America region. North.
A strategic partnership
Fans can expect the seamless inclusion of real-time statistics, detailed player information, and advanced data sets.
All this, on Sportsnet broadcasts, all thanks to Sportradar’s OnAir service.
The agreement also gives the company direct access to Sportradar’s statistical experts and radar360, the web-based research application.
This will allow Sportsnet to take its real-time storytelling capabilities to the next level.
Including the integration of enhanced digital graphics and in-depth research to further enrich Sportsnet’s MLB and NHL broadcasts.
Sportradar Elevates Sportsnet Broadcasts with Real-Time Data
“We are proud to partner with Sportradar, a leader in its industry who is committed to entertaining and informing Canadian sports fans,” said Brian Josephs, Head of North American Regional Sales at Sportradar.
“This collaboration demonstrates Sportradar’s vast experience in enhancing sports content through data and technology. Together, we will bring fans closer to the action, providing them with a unique and more immersive viewing experience.”
Sportradar’s comprehensive support will apply to the entire Sportsnet brand portfolio, which includes its East, Ontario, West and Pacific regional channels, as well as Sportsnet ONE, Sportsnet 360, Sportsnet World, Sportsnet+, the Sportsnet Radio Network, Sportsnet.ca, the Sportsnet app and podcasts.
This strategic collaboration promises to significantly raise the standard of sports content in Canada, offering fans an unparalleled immersive experience in the details of the game.
