The gaming market in Brazil enters a new phase, driven by regulation, innovation and an increasing focus on sustainable player engagement.
At SBC Summit Rio, Amusnet reinforced its commitment to the local market through presence and participation in discussions about the future of the industry.
A meeting point for the industry
Throughout the event, the Amusnet stand established itself as a meeting point for operators, partners and industry stakeholders, creating opportunities to explore collaborations and commercial initiatives.
The summit provided a platform to strengthen relationships and discuss new opportunities as Brazil advances as a dynamic regulated market.
According to Marco Pequeno, Country Manager at Amusnet Brasil, the current phase of the gaming industry in Brazil is very relevant.
“As regulation advances, we see a consistent movement towards stakeholder collaboration, innovation and long-term sustainability,” he explains.
“Events like the SBC Summit Rio are essential to bring together the sector, promote the exchange of ideas and boost market development”, points out Marco.
Driving the discussion about innovation in games
One of the highlights of Amusnet’s participation was the panel “Engineering the Next Generation of Casino Successes”, moderated by Marco Pequeno on the Tech Innovation stage.
The discussion brought together industry experts, including Stefano De Andrade Lima, Country Manager Brazil at Brabet; Fernando Mora, Business Development Executive, iGaming at Sportradar Brasil; and André Sapuca, Head of Product at BetMGM.
During the session, participants discussed how collaboration between operators and providers, combined with the use of technology and data, contributes to the development of the next generation of casino experiences.
Player retention was highlighted as a top industry priority, with an emphasis on sustainable engagement strategies supported by reward mechanics, jackpot systems and personalized experiences.
“Closer collaboration between operators and suppliers will be essential for the development of new generations of casino products”, highlighted Marco.
Location and the importance of local expertise
The conversation also addressed the role of location in creating relevant experiences for the Brazilian public.
Participants highlighted that engaging this audience requires a deeper understanding of cultural nuances and player behavior.
“To engage gamers in Brazil, it is necessary to understand the cultural nuances and day-to-day experiences that influence the way the public interacts with games,” added Marco.
How strengthening partnerships contributes to future growth
The event generated relevant advances on Amusnet Brasil’s commercial fronts.
The team held several strategic meetings with operators, aggregators and partners, advancing discussions on integrations, marketing collaborations and future initiatives.
These conversations reinforced the strategic importance of Brazil in the company’s global roadmap.
Furthermore, they highlight the growing demand for suppliers with certified portfolios, local expertise and experience in regulated markets.
At the beginning of its second decade of global operations, Amusnet remains focused on strengthening partnerships and expanding its portfolio of solutions.
According to the Country Manager of the Brazilian operation, the country is a strategic market for Amusnet, who concludes:
“Our focus is to grow alongside the local industry. By strengthening partnerships and expanding our portfolio, we seek to support operators in delivering engaging and sustainable gaming experiences.”
