Cassino, one of the main online betting platforms in Brazil, will be at São Paulo Carnival as a sponsor of Bloco Casa Comigo. One of the most traditional and lively in the city, the block parades on February 22nd.
The event, which brings together thousands of revelers, will be the stage for special brand activations, guaranteeing an unforgettable experience for the public.
Founded in 2012, Casa Comigo’s main theme is marriage proposals and participants dressed up as bride and groom, bridesmaids, groomsmen, etc. In the musical repertoire, festivities include axé, marchinhas, current hits and Carnival classics.
Cassino at São Paulo Carnival
Cassino, which is also a master sponsor of Fortaleza Esporte Clube, will have a personalized Electric Trio, with exclusive institutional communication.
In addition, 50 special guests will be on board the vehicle, which will feature activations and sampling, with the distribution of gifts and interactive actions with the public. Activation also includes mentions on the microphone and digital coverage, with the presence in the stories combo of the block’s official coverage.
“We are committed to culture and public entertainment. We believe that combining the energy of Carnival with the excitement of the world of online betting is a perfect match”, celebrates André Viana, CEO of Cassino.
