Betnacional takes another step in consolidating its presence in the Brazilian sports universe with the arrival of new creators to its team of digital ambassadors.
Starting this Thursday (22), the brand officially presents Braune, Fernanda Arantes, Amanda Orestes, Carter Batista, from the Esse Dia Foi Louco profile, and Giovanna Marques Moura, creators recognized for producing content focused on football, sports and sports culture on social media.
“Betnacional has been investing more and more in relevant content that stems from real conversations with fans. Bringing in content creators with different languages, stories, and audiences is a way to broaden reach, generate connection, and be present in the moments when sports are discussed, experienced, and shared on social media,” says Henrique Mendonça, Head of Social Media, Influencers, and PR at Flutter Brazil.
What are the new additions to the Betnacional team?
Among the new names, Braune stands out for his humorous style and sharp commentary on everyday football, while Fernanda Arantes, a sports journalist, brings information, behind-the-scenes insights, and analysis with an accessible and dynamic approach. Amanda Orestes expands the dialogue between sports, behavior, and digital culture.
The Esse Dia Foi Louco profile uses storytelling to transform memorable moments into stories that connect memory, emotion, and sporting passion, and Giovanna Marques Moura seeks to connect people to sports in a natural way.
In addition to the new creators, Betnacional is also preparing, closer to the Rio Open, an event that the brand sponsors, the presentation of João Barretto, further expanding the brand’s reach into sports beyond football and strengthening its presence in major sporting events on the national calendar.
Betnacional review enters a new phase.
Alongside the arrival of the creators, Betnacional will begin a new phase of Resenha Betnacional, the brand’s content project that promotes debates, analyses, and informal conversations about the main topics in sports.
The new editions, which will have their broadcast dates confirmed later, will feature special appearances by names that are already part of the squad, such as former player and commentator André Balada and journalists Bárbara Coelho, Igor Rodrigues, and Matheus Gonze, as well as influencers linked to clubs like Sport, Cruzeiro, and other teams from different regions of the country.
Thus, the creators announced in this new phase will also be present in Resenha’s content, strengthening the integration between formats and expanding the diversity of voices in the discussions.
About Betnacional
Betnacional, a sports betting platform that is part of Flutter Brazil, has been authorized to operate in the country with fixed-odds betting since January 2025, according to SPA/MF Ordinance No. 2,092/24.
Currently, Betnacional has high-profile ambassadors, such as soccer star Vini Jr., singer Nattan, and the iconic journalist Galvão Bueno, a leading figure in Brazilian sports commentary. The presence of the Brazilian betting company is significant in sports, with strong visibility in stadiums and advertising placements in various championships through BRAX.
Furthermore, it is an official sponsor of Futebol 2026 on Rede Globo, the main sponsor of Sport Club do Recife and Cruzeiro Esporte Clube, and will be partnering with CazéTV for the broadcast of the 2026 FIFA World Cup.
In this way, Betnacional encourages the sustainable growth of the betting sector in Brazil and reinforces its commitment to responsible gaming through a solid partnership with the Brazilian Institute for Responsible Gaming (IBJR).
