The co-founder of BiS SiGMA South America, Alessandro Valente celebrated the evolution of Latin America’s main betting event over the years. The fair took place from April 6th to 9th, in São Paulo. Furthermore, the next edition is already confirmed and will take place between April 5th and 8th, 2027.
Valente highlighted the continuous growth of the event, with the constant improvement of details and the search for relevant programming, in tune with the needs of the regulated market.
“It’s not just a question of the market. This trend towards greater professionalism also helps a lot. We created a slightly more advanced curation, with the collaboration of Audy and her team, who curated the panels. I think this qualifies a little more and improves the experience of those who visit us”, he declared.
“After all, there are people who come from far away, from different places, and they deserve the best we can deliver”, he added, also highlighting the importance of press coverage to expand the reach of the content presented at the event.
“Because it takes the information from here and takes it outside the Transamerica gates. I think it improves a lot, because it takes this knowledge outside”, highlighted Alessandro Valente.
Two more events in 2026
It is worth noting that the agenda will continue intensely in 2026, with two other major events in the national territory. BiS Brasília will have its second edition, focusing on the legal and regulatory environment, scheduled for June 2nd and 3rd. João Pessoa will host a new event in September, marking the debut in the capital of Paraíba, with special attention to state lotteries.




