{"id":66818,"date":"2022-04-14T20:10:09","date_gmt":"2022-04-14T23:10:09","guid":{"rendered":"https:\/\/igamingbrazil.com\/uncategorized\/2022\/04\/14\/veikkaus-closes-new-agreements-and-will-continue-to-support-finnish-football\/"},"modified":"2022-04-14T20:12:56","modified_gmt":"2022-04-14T23:12:56","slug":"veikkaus-closes-new-agreements-and-will-continue-to-support-finnish-football","status":"publish","type":"post","link":"https:\/\/igamingbrazil.com\/en\/sports-betting-en\/2022\/04\/14\/veikkaus-closes-new-agreements-and-will-continue-to-support-finnish-football\/","title":{"rendered":"Veikkaus closes new agreements and will continue to support Finnish football"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Finnish state gaming operator Veikkaus has signed two cooperation agreements that will increase sponsorship for local football clubs. The company revealed that it has joined forces with the Finnish Football Association as well as Veikkausliiga. With this, each of the cooperation agreements lasts for 3 years and will seek to expand support for football in the country.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The terms of the new agreements cover the men&#8217;s National League teams, Kakkonen and Ykk\u00f6nen. Men&#8217;s and women&#8217;s futsal league clubs and Finland Cup matches are also included in this new contract. Veikkaus said the new partnerships will help to significantly increase the financial compensation paid to clubs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cVeikkaus is a significant and long-term partner in national football,\u201d said Ari Lahti, president of the Finnish Football Association.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Lahti added that joining forces with Veikkaus will result in greater benefits for clubs in Finland. Veikkausliiga president Kaarlo Kankkunen acknowledged that the new agreements will help develop the concept of responsible gaming. In addition, he stressed that collaboration will help all clubs involved receive direct support.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"fi\" dir=\"ltr\">Veikkauksen ja kotimaisen jalkapallon pitk\u00e4 yhteinen historia saa jatkoa! Veikkaus, <a href=\"https:\/\/twitter.com\/Palloliitto?ref_src=twsrc%5Etfw\">@Palloliitto<\/a> ja <a href=\"https:\/\/twitter.com\/Veikkausliiga?ref_src=twsrc%5Etfw\">@Veikkausliiga<\/a> syvent\u00e4v\u00e4t yhteisty\u00f6t\u00e4 monivuotisilla sopimuksilla. Laaja yhteisty\u00f6kokonaisuus kasvattaa seurojen sopimuskorvauksia merkitt\u00e4v\u00e4sti. <a href=\"https:\/\/t.co\/J25Nol8xXN\">https:\/\/t.co\/J25Nol8xXN<\/a> <a href=\"https:\/\/t.co\/voQ5owmeat\">pic.twitter.com\/voQ5owmeat<\/a><\/p>&mdash; Veikkaus (@Veikkaus_fi) <a href=\"https:\/\/twitter.com\/Veikkaus_fi\/status\/1513893653370052617?ref_src=twsrc%5Etfw\">April 12, 2022<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Veikkaus expands its collaboration with football<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Mariet Louhento, president of the National League, reported that the \u201clong-term partnership sends an important signal to clubs that we wish to support their long-term professional growth\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In addition, he acknowledged that collaboration helps the League&#8217;s goal by raising awareness. &#8220;We are delighted that the long history of joining Veikkaus and Finnish football will continue for the next three years.&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Veikkaus CEO Olli Sarekoski stressed that the company is pleased to continue its cooperation with local football. He highlighted that this new phase will bring unique experiences for football fans in Finland.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sarekoski also assured that the new partnerships are important for the operator, considering its focus on offering the best services, betting products and content on the market. &#8220;Football plays an important role and it&#8217;s great that the agreements cover Finnish football so broadly,&#8221; he concluded.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Finnish state gaming operator Veikkaus has signed two cooperation agreements that will increase sponsorship for local football clubs. The company revealed that it has joined forces with the Finnish Football [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":66806,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2831],"tags":[3114,9096,9097],"class_list":["post-66818","post","type-post","status-publish","format-standard","has-post-thumbnail","category-sports-betting-en","tag-sports-betting-en","tag-veikkaus-en","tag-veikkausliiga-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Veikkaus closes new agreements and will continue to support Finnish football - iGaming Brazil<\/title>\n<meta name=\"description\" content=\"Finnish state gaming operator Veikkaus has signed two cooperation agreements that will increase sponsorship for local clubs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/igamingbrazil.com\/en\/sports-betting-en\/2022\/04\/14\/veikkaus-closes-new-agreements-and-will-continue-to-support-finnish-football\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Veikkaus closes new agreements and will continue to support Finnish football - iGaming Brazil\" \/>\n<meta property=\"og:description\" content=\"Finnish state gaming operator Veikkaus has signed two cooperation agreements that will increase sponsorship for local clubs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/igamingbrazil.com\/en\/sports-betting-en\/2022\/04\/14\/veikkaus-closes-new-agreements-and-will-continue-to-support-finnish-football\/\" \/>\n<meta property=\"og:site_name\" content=\"iGaming Brazil\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/igamingbrazil\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-14T23:10:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-14T23:12:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/igamingbrazil.com\/wp-content\/uploads\/2022\/04\/Veikkaus-fecha-novos-acordos-e-seguira-apoiando-o-futebol-finlandes.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"696\" \/>\n\t<meta property=\"og:image:height\" content=\"375\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Cristina Possamai\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@iGamingBrazil\" \/>\n<meta name=\"twitter:site\" content=\"@iGamingBrazil\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Cristina Possamai\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/igamingbrazil.com\\\/en\\\/sports-betting-en\\\/2022\\\/04\\\/14\\\/veikkaus-closes-new-agreements-and-will-continue-to-support-finnish-football\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/igamingbrazil.com\\\/en\\\/sports-betting-en\\\/2022\\\/04\\\/14\\\/veikkaus-closes-new-agreements-and-will-continue-to-support-finnish-football\\\/\"},\"author\":{\"name\":\"Cristina Possamai\",\"@id\":\"https:\\\/\\\/igamingbrazil.com\\\/en\\\/#\\\/schema\\\/person\\\/eabb78166341908c4775beaf4abda609\"},\"headline\":\"Veikkaus closes new agreements and will continue to support Finnish football\",\"datePublished\":\"2022-04-14T23:10:09+00:00\",\"dateModified\":\"2022-04-14T23:12:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/igamingbrazil.com\\\/en\\\/sports-betting-en\\\/2022\\\/04\\\/14\\\/veikkaus-closes-new-agreements-and-will-continue-to-support-finnish-football\\\/\"},\"wordCount\":336,\"publisher\":{\"@id\":\"https:\\\/\\\/igamingbrazil.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/igamingbrazil.com\\\/en\\\/sports-betting-en\\\/2022\\\/04\\\/14\\\/veikkaus-closes-new-agreements-and-will-continue-to-support-finnish-football\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/igamingbrazil.com\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/Veikkaus-fecha-novos-acordos-e-seguira-apoiando-o-futebol-finlandes.jpg\",\"keywords\":[\"Sports Betting\",\"Veikkaus\",\"Veikkausliiga\"],\"articleSection\":[\"Sports Betting\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/igamingbrazil.com\\\/en\\\/sports-betting-en\\\/2022\\\/04\\\/14\\\/veikkaus-closes-new-agreements-and-will-continue-to-support-finnish-football\\\/\",\"url\":\"https:\\\/\\\/igamingbrazil.com\\\/en\\\/sports-betting-en\\\/2022\\\/04\\\/14\\\/veikkaus-closes-new-agreements-and-will-continue-to-support-finnish-football\\\/\",\"name\":\"Veikkaus closes new agreements and will continue to support Finnish football - 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