{"id":217443,"date":"2026-02-09T13:17:37","date_gmt":"2026-02-09T16:17:37","guid":{"rendered":"https:\/\/igamingbrazil.com\/nao-categorizado\/2026\/02\/09\/exclusive-rachel-pyen-reveals-fa-chai-gamings-expansion-strategy-for-latin-america-and-europe\/"},"modified":"2026-02-09T13:53:17","modified_gmt":"2026-02-09T16:53:17","slug":"exclusive-rachel-pyen-reveals-fa-chai-gamings-expansion-strategy-for-latin-america-and-europe","status":"publish","type":"post","link":"https:\/\/igamingbrazil.com\/en\/event-coverage-en\/2026\/02\/09\/exclusive-rachel-pyen-reveals-fa-chai-gamings-expansion-strategy-for-latin-america-and-europe\/","title":{"rendered":"Exclusive: Rachel Pien reveals FA CHAI Gaming&#8217;s expansion strategy for Latin America and Europe"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Exclusivo: Rachel Pien revela estrat\u00e9gia de expans\u00e3o da FA CHAI Gaming para Am\u00e9rica Latina e Europa\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/7vj5AH7juX0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n<p class=\"wp-block-paragraph\">A <strong><a href=\"https:\/\/fachaigaming.com\/\">FA CHAI Gaming<\/a><\/strong> intends to expand its operations in both <strong>Latin America<\/strong> and <strong>Europe by 2026, according to Rachel Pien<\/strong>. She also explained that the company is focusing on two main pillars: renewing its products and launching new features that appeal to gamers.<\/p>\n\n<p class=\"wp-block-paragraph\">\u201cWe want players to feel this when experiencing our <a href=\"https:\/\/fachaigaming.com\/en\/games\/slot\">games<\/a>: that they are playing something they are very familiar with and something they are enjoying, so that they come back and repeat the action many times,\u201d he added.<\/p>\n\n<p class=\"wp-block-paragraph\">She also added that <strong><a href=\"https:\/\/fachaigaming.com\/\">FA CHAI<\/a> takes into account the preferences of both players and customers.<\/strong> &#8220;We try to customize our <a href=\"https:\/\/fachaigaming.com\/en\/games\/slot\">games<\/a> to suit the requirements and to match what they like.&#8221; We strive to keep up with all the changes happening in this sector and to continuously improve.&#8221;<\/p>\n\n<h2 class=\"wp-block-heading\">Expansion of FA CHAI<\/h2>\n\n<p class=\"wp-block-paragraph\">The executive stated that<strong><a href=\"https:\/\/fachaigaming.com\/\"> FA CHAI<\/a> is already well established in the five main Asian markets: the Philippines, Vietnam, Thailand, China, and Bangladesh.<\/strong> &#8220;We are now trying to expand our operations to Latin America and Europe.&#8221;<\/p>\n\n<p class=\"wp-block-paragraph\">In Latin America, she highlighted the certified presence in the regulated Brazilian market, as well as the pursuit of certification in Peru. However, the company is also interested in other countries in the region, such as Argentina, Chile, and Colombia. <\/p>\n\n<p class=\"wp-block-paragraph\">\u201cIn the European markets, we are also trying to expand and are talking to local operators about the possibility of increasing our content very soon. We respect their requirements and needs, and we try to find out what they like. We do our best to meet their needs.<\/p>\n\n<h2 class=\"wp-block-heading\">Game portfolio<\/h2>\n\n<p class=\"wp-block-paragraph\">Regarding the portfolio, Rachel Pien emphasized that <a href=\"https:\/\/fachaigaming.com\/\">FA CHAI<\/a> began its activities with a predominance of Chinese-style <a href=\"https:\/\/fachaigaming.com\/en\/games\/slot\">games <\/a>. &#8220;Now we have different themes that I think will appeal to the other players globally. For example, our new <a href=\"https:\/\/fachaigaming.com\/en\/games\/slot\">games <\/a>Bad Rich Wolf and Muscle Fortune Cat were launched recently, and will be loved by players all over the world.&#8221;<\/p>\n\n<p class=\"wp-block-paragraph\">According to her, the company&#8217;s plan is to <strong>develop at least one game per month.<\/strong> &#8220;We are trying to develop more <a href=\"https:\/\/fachaigaming.com\/en\/games\/slot\">games<\/a> that suit the preferences of our players, taking into account the needs of our customers,&#8221; she concluded. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>A FA CHAI Gaming intends to expand its operations in both Latin America and Europe by 2026, according to Rachel Pien. She also explained that the company is focusing on [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":217451,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3487],"tags":[3927,20891,3148,22970],"class_list":["post-217443","post","type-post","status-publish","format-standard","has-post-thumbnail","category-event-coverage-en","tag-europe","tag-fa-chai-gaming-en","tag-latin-america","tag-rachel-pyen"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Exclusive: Rachel Pien reveals FA CHAI Gaming&#039;s expansion strategy for Latin America and Europe - iGaming Brazil<\/title>\n<meta name=\"description\" content=\"FA CHAI Gaming plans to expand its operations in both Latin America and Europe by 2026, according to Rachel Pien. 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