{"id":191150,"date":"2025-06-13T12:50:25","date_gmt":"2025-06-13T15:50:25","guid":{"rendered":"https:\/\/igamingbrazil.com\/nao-categorizado\/2025\/06\/13\/west-ham-agree-12m-sponsorship-deal-with-boylesports\/"},"modified":"2025-06-13T13:02:03","modified_gmt":"2025-06-13T16:02:03","slug":"west-ham-agree-12m-sponsorship-deal-with-boylesports","status":"publish","type":"post","link":"https:\/\/igamingbrazil.com\/en\/bookmakers\/2025\/06\/13\/west-ham-agree-12m-sponsorship-deal-with-boylesports\/","title":{"rendered":"West Ham agree \u00a312m sponsorship deal with BoyleSports"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>West Ham United <\/strong>have agreed a new title sponsorship deal with bookmaker <strong>BoyleSports<\/strong>, the Daily Mail reports. The 12-month deal with the Irish company is worth an estimated <strong>\u00a312 million ($16.3 million)<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">The partnership with BoyleSports means the Hammers will once again have a betting operator as a sponsor. The company replaces Betway, which paid<strong> \u00a310 million ($13.6 million)<\/strong> per season from 2019 until the end of the 2024\/25 season. <\/p>\n\n<p class=\"wp-block-paragraph\">The deal also represents West Ham&#8217;s last chance to profit from bookmaker master sponsorships. <strong><a href=\"https:\/\/igamingbrazil.com\/en\/bookmakers\/2025\/06\/11\/without-sportsbooks-premier-league-could-see-a-38-drop-in-average-sponsorship-values\/\">A ban on such sponsorships<\/a> on the front of Premier League shirts will come into force from the 2026\/27 season<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">The specialized vehicle The Sponsor carried out a survey and the prediction is that the change could cause a<strong> 38% drop in the average sponsorship values \u200b\u200bof clubs.<\/strong> <\/p>\n\n<p class=\"wp-block-paragraph\">The study also warns that some teams are set to lose more than half of their sponsorship revenue. During the previous season, 11 Premier League teams had contracts with betting brands. In the 2023\/24 season, there were eight clubs with such partnerships.  <\/p>\n\n<p class=\"wp-block-paragraph\">BoyleSports returns to title sponsorship of an elite English club. The company previously sponsored Sunderland between the 2007\/08 and 2009\/10 seasons. <\/p>\n\n<h2 class=\"wp-block-heading\">Lucas Paqueta Case<\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>West Ham&#8217;<\/strong>s new contract comes as <a href=\"https:\/\/pt.wikipedia.org\/wiki\/Lucas_Paquet%C3%A1\">Lucas Paqueta<\/a> faces a possible suspension for alleged betting offences. The<a href=\"https:\/\/igamingbrazil.com\/en\/nao-categorizado\/2025\/06\/04\/lucas-paqueta-trial-ends-with-no-date-to-announce-sentence\/\"> Brazilian player&#8217;s trial<\/a> has now been finalised, but the Daily Mail reports that a verdict could take up to eight weeks. <\/p>\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/igamingbrazil.com\/wp-content\/uploads\/2025\/06\/lucaspaqueta_468904840_1488271571863408_4304471963645991582_n-1024x683.jpg\" alt=\"\" class=\"wp-image-191131\" srcset=\"https:\/\/igamingbrazil.com\/wp-content\/uploads\/2025\/06\/lucaspaqueta_468904840_1488271571863408_4304471963645991582_n-1024x683.jpg 1024w, https:\/\/igamingbrazil.com\/wp-content\/uploads\/2025\/06\/lucaspaqueta_468904840_1488271571863408_4304471963645991582_n-300x200.jpg 300w, https:\/\/igamingbrazil.com\/wp-content\/uploads\/2025\/06\/lucaspaqueta_468904840_1488271571863408_4304471963645991582_n-768x512.jpg 768w, https:\/\/igamingbrazil.com\/wp-content\/uploads\/2025\/06\/lucaspaqueta_468904840_1488271571863408_4304471963645991582_n-630x420.jpg 630w, https:\/\/igamingbrazil.com\/wp-content\/uploads\/2025\/06\/lucaspaqueta_468904840_1488271571863408_4304471963645991582_n-150x100.jpg 150w, https:\/\/igamingbrazil.com\/wp-content\/uploads\/2025\/06\/lucaspaqueta_468904840_1488271571863408_4304471963645991582_n-696x464.jpg 696w, https:\/\/igamingbrazil.com\/wp-content\/uploads\/2025\/06\/lucaspaqueta_468904840_1488271571863408_4304471963645991582_n-1068x712.jpg 1068w, https:\/\/igamingbrazil.com\/wp-content\/uploads\/2025\/06\/lucaspaqueta_468904840_1488271571863408_4304471963645991582_n.jpg 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Lucas Paquet\u00e1, West Ham player &#8211; Photo: Reproduction\/ Instagram @lucaspaqueta<\/figcaption><\/figure>\n\n<p class=\"wp-block-paragraph\"><strong>According to The Sun, Betway was the first to raise awareness about the unusual volume of bets involving Paquet\u00e1 on West Ham matches<\/strong>. This resulted in accusations of match-fixing against the Brazilian. The Football Association (FA) is requesting a permanent suspension of the player.  <\/p>\n\n<p class=\"wp-block-paragraph\">West Ham clarified to the Daily Mail that the end of the partnership with Betway is not related to the Paquet\u00e1 case.<\/p>\n\n<h3 class=\"wp-block-heading\">Club&#8217;s performance in the Premier League<\/h3>\n\n<p class=\"wp-block-paragraph\">Last season, the club finished the Premier League in 14th place with 43 points, recording 11 wins, 10 draws and 17 losses. Liverpool were crowned English champions.  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>West Ham United have agreed a new title sponsorship deal with bookmaker BoyleSports, the Daily Mail reports. The 12-month deal with the Irish company is worth an estimated \u00a312 million [&hellip;]<\/p>\n","protected":false},"author":27,"featured_media":191129,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14873],"tags":[6500,13599,3114,3610],"class_list":["post-191150","post","type-post","status-publish","format-standard","has-post-thumbnail","category-bookmakers","tag-boylesports-en","tag-lucas-paqueta-en","tag-sports-betting-en","tag-west-ham-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>West Ham agree \u00a312m sponsorship deal with BoyleSports - iGaming Brazil<\/title>\n<meta name=\"description\" content=\"West Ham agree \u00a312m deal with BoyleSports, replacing Betway as title sponsor ahead of restrictions from 2026.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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