{"id":179731,"date":"2025-03-17T13:30:50","date_gmt":"2025-03-17T16:30:50","guid":{"rendered":"https:\/\/igamingbrazil.com\/uncategorized\/2025\/03\/17\/exclusive-muriel-le-senechal-on-the-launch-of-fast-tracks-gamification-tool\/"},"modified":"2025-03-17T13:35:09","modified_gmt":"2025-03-17T16:35:09","slug":"exclusive-muriel-le-senechal-on-the-launch-of-fast-tracks-gamification-tool","status":"publish","type":"post","link":"https:\/\/igamingbrazil.com\/en\/event-coverage-en\/2025\/03\/17\/exclusive-muriel-le-senechal-on-the-launch-of-fast-tracks-gamification-tool\/","title":{"rendered":"Exclusive: Muriel Le Senechal on the launch of Fast Track\u2019s gamification tool"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Exclusivo: Muriel Le Senechal fala sobre o lan\u00e7amento da ferramenta de gamifica\u00e7\u00e3o da Fast Track\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/UQ5-59Lg_Q4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Fast Track <\/strong>began focusing on the Brazilian market in 2023. During the <strong><a href=\"https:\/\/igamingbrazil.com\/en\/event-coverage-en\/2025\/02\/26\/sbc-summit-rio-2025-image-gallery-from-this-wednesday\/\">SBC Summit Rio<\/a><\/strong>, held in February, <strong>Muriel Le Senechal<\/strong> commented on the company&#8217;s growth process in the national territory.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cFast Track is very excited. We have already been to several regulated markets, such as the United Kingdom, Germany, Sweden, and being able to support Brazil with our expertise at this time of entry into the regulated market is a great opportunity,\u201d he said.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to her, the company expanded its operations in the country last year and wants to consolidate its name in the coming months. \u201cWe want to consolidate Fast Track\u2019s name in Brazil and Latin America by 2025. We have just launched \u2018<strong>Rewards<\/strong>\u2019, our long-awaited gamification tool,\u201d she explained.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This feature optimizes player engagement by promoting <em>mini-games<\/em>,<em> challenges <\/em>and other interactive options. \u201cThis is a turning point for the regulated market, because we need to provide even better support to operators. This is our big innovation for Brazil and Latin America,\u201d he concluded.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fast Track began focusing on the Brazilian market in 2023. During the SBC Summit Rio, held in February, Muriel Le Senechal commented on the company&#8217;s growth process in the national [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":179690,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3487],"tags":[17189,20236,16348,13297],"class_list":["post-179731","post","type-post","status-publish","format-standard","has-post-thumbnail","category-event-coverage-en","tag-fast-track-en","tag-muriel-le-senechal-en","tag-sbc-rio-en","tag-sbc-summit-rio-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Exclusive: Muriel Le Senechal on the launch of Fast Track\u2019s gamification tool - iGaming Brazil<\/title>\n<meta name=\"description\" content=\"According to Muriel Le Senechal, Fast Track expanded its operations in the country last year and wants to consolidate its name in the coming months.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/igamingbrazil.com\/en\/event-coverage-en\/2025\/03\/17\/exclusive-muriel-le-senechal-on-the-launch-of-fast-tracks-gamification-tool\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Exclusive: Muriel Le Senechal on the launch of Fast Track\u2019s gamification tool - 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