{"id":152174,"date":"2024-06-11T09:39:27","date_gmt":"2024-06-11T12:39:27","guid":{"rendered":"https:\/\/igamingbrazil.com\/uncategorized\/2024\/06\/11\/salsa-technology-partners-with-first-sportsbook-to-launch-solution-focused-on-latam\/"},"modified":"2024-06-11T09:42:31","modified_gmt":"2024-06-11T12:42:31","slug":"salsa-technology-partners-with-first-sportsbook-to-launch-solution-focused-on-latam","status":"publish","type":"post","link":"https:\/\/igamingbrazil.com\/en\/online-en\/2024\/06\/11\/salsa-technology-partners-with-first-sportsbook-to-launch-solution-focused-on-latam\/","title":{"rendered":"Salsa Technology partners with First Sportsbook to launch solution focused on LatAm"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Salsa Technology<\/strong> has begun a collaboration with <a href=\"https:\/\/igamingbrazil.com\/en\/sports-betting-en\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"Sports Betting\">sports betting<\/a> provider, <strong><a href=\"https:\/\/www.linkedin.com\/company\/first-sportsbook\/\">First Sportsbook<\/a><\/strong>, with the integration of the platform into <strong>PAM Salsa Omni<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Initially, the partnership will focus on the Peruvian regulated market and the two companies will share more details at the <strong>Peru Gaming Show<\/strong>, which will take place between <strong>June 12th and 13th in Lima<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">First Sportsbook are B2B sports betting specialists<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">First Sportsbook is a leading B2B <a href=\"https:\/\/igamingbrazil.com\/en\/sports-betting-en\/\">sports betting <\/a>software company that has built a high-quality platform and is supporting some of the largest <a href=\"https:\/\/igamingbrazil.com\/en\/sports-betting-en\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"Sports Betting\">sports betting<\/a> operators in the world.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this way, the partnership with Salsa Technology will allow the business to expand its global reach, entering regulated jurisdictions in Latin America.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Salsa Technology\u2019s Head of Marketing and Sales, Eliane Nunes<\/strong>, said: \u201cWe are very excited to announce this collaboration between Salsa and First. Particularly focused on regulated markets in Latin America, such as Peru.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our dominant position in the region means we are well prepared to grow as regulation advances. By adding First Sportsbook to our Salsa Omni, we can offer our partners, at a competitive cost, a package that includes data and risk analysis.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Additionally, there are countless tools for player promotion and retention, helping operators make the most of the incredible opportunities here.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Salsa Technology has solutions for high performance<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tom Light, CEO of First Sportsbook<\/strong>, added: \u201cWorking with Salsa Technology ensures we are the ideal partner to bring our high-performance solution. &#8216;Plug and Play&#8217; can be used for the region and we give operators the chance to grow in this dynamic space.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Therefore, our team of 180 traders, fully managed platform and technology combined with Salsa\u2019s expertise will allow us to reshape the local <strong><a href=\"https:\/\/igamingbrazil.com\/en\/sports-betting-en\/\">sports betting<\/a><\/strong> landscape.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Salsa Technology<\/strong> and<strong> First Sportsbook<\/strong> will showcase the power of the partnership at a joint stand at PGS, <strong>#51<\/strong>. In addition to Eliane Nunes, the Salsa team will be led by the Strategic Alliances Manager, <strong>Gina Macheri<\/strong>, <strong>Diego Mourglia<\/strong>, CTO, and <strong>Diego Amarillo<\/strong>, Legal Manager.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Joining <strong>Tom Light<\/strong>, representing First, will be CCO, <strong>Amram Vita<\/strong> and Senior Business Development Manager, <strong>Juan Dellapenie<\/strong>. Thus, both teams will be available to share more about the project and highlight its impact for those looking to explore the Peruvian regulated market.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Salsa Technology has begun a collaboration with sports betting provider, First Sportsbook, with the integration of the platform into PAM Salsa Omni. Initially, the partnership will focus on the Peruvian [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":152169,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3046],"tags":[17510,3148,3548,17511,3048],"class_list":["post-152174","post","type-post","status-publish","format-standard","has-post-thumbnail","category-online-en","tag-first-sportsbook-en","tag-latin-america","tag-peru-en","tag-pgs-en","tag-salsa-technology-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Salsa Technology partners with First Sportsbook to launch solution focused on LatAm - iGaming Brazil<\/title>\n<meta name=\"description\" content=\"Salsa Technology and First Sportsbook join forces! 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