{"id":149952,"date":"2024-05-17T11:42:38","date_gmt":"2024-05-17T14:42:38","guid":{"rendered":"https:\/\/igamingbrazil.com\/uncategorized\/2024\/05\/17\/arena-das-dunas-closes-naming-rights-with-casa-de-apostas-for-5-years\/"},"modified":"2024-05-17T11:46:00","modified_gmt":"2024-05-17T14:46:00","slug":"arena-das-dunas-closes-naming-rights-with-casa-de-apostas-for-5-years","status":"publish","type":"post","link":"https:\/\/igamingbrazil.com\/en\/bookmakers\/2024\/05\/17\/arena-das-dunas-closes-naming-rights-with-casa-de-apostas-for-5-years\/","title":{"rendered":"Arena das Dunas closes naming rights with Casa de Apostas for 5 years"},"content":{"rendered":"\n

“Casa de Apostas Arena das Dunas<\/strong>” is the new name of the famous sports arena in Natal, after closing a naming rights agreement with Casa de Apostas.<\/p>\n\n\n\n

This is the second naming rights<\/em> agreement signed by the betting company with World Cup stadiums, the first being with Arena Fonte Nova, in Salvador (BA), in December 2023.<\/p>\n\n\n\n

Casa de Apostas signs a 5-year contract<\/h2>\n\n\n\n

Thus, the partnership is seen as a milestone for Arena das Dunas. The region has become a sporting and economic hub for the state of Rio Grande do Norte in the last ten years.<\/p>\n\n\n\n

Since its opening in January 2014, the arena has driven new business and the expansion of resources in sectors such as tourism, hospitality, sports and entertainment.<\/p>\n\n\n\n

The contract, valued at R$6,000,000.00<\/strong> (six million reais), will be valid for five years (until April 2029). The Arena das Dunas<\/a><\/strong>, built to be one of the venues for the 2014 World Cup, has a capacity for 32 thousand seats. It is a multipurpose stadium located in the capital of Rio Grande do Norte, in Natal.<\/p>\n\n\n\n

Thus, the naming rights<\/em> will enhance all areas of activity of Casa de Apostas<\/strong> Arena das Dunas, bringing more visibility and strengthening the brand.<\/p>\n\n\n

\n
\"\"
Image: Casa de Apostas \/ Disclosure<\/figcaption><\/figure>\n<\/div>\n\n\n

News for 2024<\/h2>\n\n\n\n

A new FIFA standard sports lighting system will soon be inaugurated at the arena. Thus, the venue will have LED lighting technology with automation for a light show. So, with this modification, the stadium will be more modern, more economical, brighter, colorful and more interactive.<\/p>\n\n\n\n

Ricardo Ferreira, CEO of Arena das Dunas<\/strong>, stated: \u201cOver its 10 years, Arena das Dunas has evolved from a state-of-the-art football stadium to a multi-use arena of excellence. We have reached a level of excellence that has attracted the attention of major brands.<\/p>\n\n\n\n

Therefore, today we are pleased to announce the agreement with Casa de Apostas, one of the main companies in the betting sector in Brazil. The partnership is already a success and will bring great results both for Arena das Dunas and, mainly, for our public.\u201d<\/p>\n\n\n\n

Anderson Nunes, head of business at Casa de Apostas<\/strong>, concluded: “We are talking about a stadium that hosted the World Cup in Brazil. The Arena is located in a state of great relevance in the Northeast region and includes important games, shows of the most grandiose and varied corporate events”.<\/p>\n\n\n\n

“It’s another opportunity for our company to partner with multipurpose equipment with global reach and offer the best in the sports and entertainment scene”, added Nunes.<\/p>\n","protected":false},"excerpt":{"rendered":"

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