711 BV has joined the International Betting Integrity Association (IBIA) as part of the operator’s recent launch of its sportsbook in the Netherlands. The platform has highlighted its casino product in the last two years since the Dutch market was legalized.
All licensed sportsbooks are legally required to engage with a betting integrity monitoring body in the Netherlands.
711 supports responsible gaming
The operator joins more than 50 companies and 125 sports betting brands powering IBIA’s world-leading betting integrity network for private operators.
The 711 membership maintains IBIA’s position as the leading sports betting integrity benchmark in the Netherlands. In other words, the entity now represents around 90% of licensed betting houses currently operating in the country.
Gilles De Backer, COO at 711, said: “711 has been live in the Netherlands since April 2022 and has a strong casino product which is now being completed with a Kambi sportsbook.”
“Therefore, we are delighted to finally welcome the sportsbook together with our casino product to 711 and to safeguard the integrity of our sportsbook by integrating it into the IBIA global monitoring system.”
Khalid Ali, CEO of IBIA, said: “IBIA is thrilled that 711 has chosen IBIA as its integrity monitoring partner for its sports betting in the Netherlands.”
“The decision to join IBIA demonstrates the company’s desire to utilize the best integrity protection for its sports betting product. Furthermore, it expands IBIA’s monitoring network in the Netherlands. IBIA looks forward to working closely with 711 and protect its business from corrupt betting activities.”The decision to join IBIA demonstrates the company’s desire to utilize the best integrity protection for its sports betting product. Furthermore, it expands IBIA’s monitoring network in the Netherlands. . IBIA looks forward to working closely with 711 and protecting its business from corrupt betting activities.”
Who is IBIA
IBIA is a non-profit entity that has no competing conflicts with the delivery of commercial services to other sectors. Operators manage the entity to protect sports betting against match-fixing.
The global monitoring network is a highly effective anti-corruption tool, detecting and reporting suspicious activity in regulated betting markets. In this way, the monitoring network tracks transactional activities linked to individual customer accounts.
IBIA members:
- They have more than US$300 billion per year in betting revenue (handle)
- Account for approximately 50% of the global offline and online regulated commercial sports betting sector
- Over 50% of global sports betting industry online only
IBIA’s recently released Q2 report detailed 90 suspicious betting alerts reported during the quarter to relevant authorities. Thus, the alerts contributed to the investigations and subsequent successful sanctioning of 21 clubs, players and officials in 2023.
