KTO, a sports betting brand owned by the KTO Group, has joined the International Betting Integrity Association (IBIA).
The company was founded in 2018 and has a strong presence in Latin America, especially in Brazil, where it ranks among the top 10 most popular iGaming brands.
This action complies with the regulatory obligation in Brazil, under the recently published Provisional Measure, to join an international body to monitor sporting integrity.
The operator joins nearly 50 companies and more than 125 leading sports betting brands in the IBIA, further strengthening the association’s position as the leading integrity monitoring body operated by operators worldwide.
Jeff Tabone, Executive Director of the KTO, said: “We are thrilled to become a member of the IBIA. We see this as a step that reinforces our dedication to maintaining the highest standards of integrity in sports betting.”
“Trust has always been a cornerstone of the KTO brand, and joining IBIA signifies our commitment to a safe and transparent environment for our customers and the industry at large,” added Tabone.
Khalid Ali, CEO of IBIA, said: “KTO is the latest operator to choose IBIA as its preferred integrity partner in Brazil and its global operations.”
“This further expands IBIA’s position in the Latin American region, especially in Brazil, where our members are already estimated to represent over 60% of the remote betting market.”
“The association looks forward to working closely with KTO and welcomes the operator’s commitment to securing its sports betting operations through IBIA’s world-leading integrity network,” concluded Ali.
IBIA expands operations to Brazil
IBIA announced its expansion into Brazil earlier this year, ahead of expected market regulation.
The Brazilian government’s subsequent Provisional Measure, published on July 25, requires licensed operators to be part of an international body to monitor sporting integrity.
According to H2 Gambling Capital, the leading independent authority on global gambling market data, IBIA members already represent over 60% of the remote betting market in Brazil.
This market-leading position will enable IBIA to provide highly accurate analysis and an effective deterrent against betting-related fraud, making it unique in supporting a crackdown on match-fixing in the country.
The work of the association
IBIA is a non-profit organization that has no competing conflicts with providing commercial services to other industries and is run by operators to protect regulated sports betting markets, especially for sports and consumers, against match-fixing.
IBIA’s global monitoring network is a highly effective anti-corruption tool, detecting and reporting suspicious activity in regulated betting markets.
Through IBIA’s monitoring network, it is possible to track transactional activities linked to individual customer accounts.
All IBIA members are required to undergo a rigorous due diligence process and commit to its code of conduct.
Result manipulation alerts
The association recently released its second-quarter health report, detailing 50 alerts reported in the period.
In 2022, the IBIA reported 268 alerts to authorities, resulting in successful sporting or criminal sanctions against 15 teams, officials or players, where the IBIA had reported suspicious activity at their games.
