The International Betting Integrity Association (IBIA) and the Associação Portuguesa de Apostas e Jogos Online (APAJO) signed a Memorandum of Understanding that aims to work together to defend betting and sporting integrity, as well as a safe and sustainable online environment for sports betting.
The two associations, which represent some of the most relevant operators in the European space, will discuss areas of cooperation and potential projects within their common objectives.
In these joint projects, the two associations will pool their expertise in activities aimed at promoting a viable regulated betting market in Portugal, with high consumer channeling and related consumer, sport and operator integrity protection measures.
“APAJO is strongly committed to building and maintaining the most beneficial environment for Portuguese consumers and operators, and sporting integrity is definitely a very important part of this overarching objective,” said Ricardo Domingues, President of the Executive Committee of APAJO.
“It is with great satisfaction that we celebrate this agreement with IBIA, whose vast work and knowledge in this area will certainly be of great value. We hope to be able to make our contribution at an international level to the progress of this industry as a whole”, added Domingues.
Khalid Ali, CEO of IBIA, said: “Portugal is an important market for IBIA members and therefore maintaining the integrity of the betting and sporting events product is of significant importance.”
“The agreement with APAJO marks the beginning of a coordinated approach to achieve our common goals of establishing and maintaining a dynamic, competitive and well-regulated Portuguese betting market that deters corruption and seeks to prevent customers from being channeled to the non-profit market. regulated,” concluded Ali.
About IBIA
The International Betting Integrity Association is the leading global voice on integrity for the licensed betting industry. Members share a common goal of fighting corruption in betting to protect the integrity of the sport and its business.
Established in 2005 and formerly known as ESSA, it is a not-for-profit association whose members include many of the world’s largest regulated betting operators, active on six continents.
Members undergo a rigorous due diligence process and must adhere to our code of conduct, committing them to responsible gambling practices.
