12Bet is celebrating its 15 year anniversary in the online betting industry and to mark the occasion has appointed Betradar as its new sports betting provider. Bookmaker customers will be able to access the provider’s range of products, which include live data and statistics, video streaming and virtual odds.
Betradar’s sports betting service will also be backed by real-time decision-making data for customers to use. In conjunction with the partnership, 12Bet has also announced a range of Indian Premier League (IPL) offers for cricket punters, which include a range of prizes.
These promotions will run during the tournament and the platform is available in multiple languages including English, Hindi, Telugu, Tamil, Kannada and Malayalam.
A spokesperson for 12Bet said: “We are thrilled to announce our partnership with Betradar as our new sports betting provider. Our aim has always been to provide the best experience possible for our beloved customers.”
“With the experience of Betradar, we have improved our offerings and are looking forward to providing an unrivaled experience to end users. We are excited to celebrate our 15th anniversary and have many offerings in the pipeline, especially for the IPL,” added the spokesperson.
Currently, 12Bet offers a variety of betting products including online casino games, single titles and lottery.
About Betradar
Betradar is the sports data provider brand of Sportradar, a sports technology company that provides operators with various sports betting related services that allow them to create their own odds.
Sportradar recently launched its new Snapchat ads service, which can be linked to sports betting operators. The novelty promises to deliver even more customer engagement and bettors with brands in the iGaming sector everywhere in the world.