Pixbet and Corinthians increase partnership targeting Brazil's main youth football competition

Corinthians increased its sponsorship contract with the Pixbet bookmaker. From now on, the company will also have its brand on the shoulder of the ‘Timãozinho’ uniform in the Copa São Paulo de Futebol Júnior. Remembering that the ‘Copinha’ is the main men’s soccer competition for youth categories in the country.

In addition, Pixbet occupies the most valued part of the shirt of the professional Corinthians team. Thus, Pixbet joins Crossfox Elétrica, a company specialized in solutions with electrical materials, and Perfil Líder, which operates in the industry of profiles for electrical installations, dry construction and conduction tubes, in the team that seeks the title of the 2023 edition from Copinha.

“Growing our partnership and everything that is yet to come between Corinthians and Pixbet, we are honored to announce Pixbet also in this competition that is so important to us”, commented José Colagrossi, marketing, communication and innovation superintendent at Corinthians.

Pixbet and Corinthians signed an agreement in December 2022

Corinthians and Pixbet announced one of the biggest partnerships in Brazilian football, with a minimum duration of 3 years in December 2022.

To commemorate this partnership of such importance, an equally impactful promotion was carried out, with the right to advertise in the largest advertising showcase in the world: Times Square, in New York.

The association with one of the biggest football clubs on the planet and its universe of more than 35 million fans is strategic for Pixbet in the movement to consolidate itself as the biggest sports betting platform in Brazil and one of the biggest in the world, as clarified one of the company’s partners, Tadeu Dantas.

“The partnership with Corinthians will greatly increase brand exposure and bring Pixbet to a universe of more than 35 million passionate fans who are highly engaged around the team and partners”, he explained at the time.