Brasil Futebol Expo 2022 (BFExpo) started this Sunday, 4th, at Pro Magno Centro de Eventos, in São Paulo (SP). The main football congress in Latin America, the event is promoted by the Brazilian Football Confederation (CBF) and will run until Thursday, 8.

BFExpo 2022 arrives to strengthen and boost the growth of the sports industry, focusing on business, education, experience and innovation in a special year of the World Cup. The new edition is counting on the participation of clubs, brands and experts from around the world to help shape the future of the sport.

In addition, BFExpo 2022 is also the ideal place to report success stories that foster the development of football, highlighting brands and companies that value the sport and now expand their exposure, ensuring media and financial returns. Therefore, the sports betting industry will be covered extensively in this issue.

The ‘Brasil Sports Betting Summit’, an event organized by BFExpo in partnership with SBC (Sports Betting Community), a company that produces content on the segment, will last for two days, fully focused on the progress of the sector’s regulation process and the expansion of the industry in Brazil.

Two panels are scheduled to take place, bringing together prominent names on the international scene. The iGaming Brazil portal team is covering the event, bringing information from the panels, exclusive photos and other details in real time.

Tuesday, September 6th

The Brazil Sports Betting Summit will begin with the panel entitled: ‘Regulation of Sports Betting with a focus on Latin America’. The participants of the debate will be Magno José (journalist), Ludovico Calvi (executive), Rafael Rodrigo Bruno (GBSA), Carlos Gonçalves Junior (GBSA), Ricardo Amado Costa, Evert Montero Cárdenas (President of FECOLJUEGOS) and Iuri Castro (Undersecretary for specials, lottery and zPe from the ministry of economy).

Wednesday, September 7

Seminar scheduled for September 7, the ‘Sports Betting Market in Brazil – Opportunities and Challenges for Football Clubs and Operators’ will directly involve traditional teams from the national scene.

Therefore, representatives of some clubs are confirmed in the debate, which will feature Martin Lycka (SVP Entain), Rafael Zanette (EstrelaBet), Jorge Avancini (Internacional), Mateus Lemos (PIXBET), Paula Young (SAF Botafogo), Leonardo Baptista ( Pay4Fun), Eder Schaphauser Ziomek (UPSPORTS.BET), (Rafael Soares (Santos Manager), George Harborne (Yellow) and Udo Seckelmann.

Check out the best images from this Monday, 6, at BFExpo 2022

Event features sports activities

BFExpo 2022 has reserved space for sports activities.


F12 has a custom stand at the event

Custom space

The company is promoting its brand

1v1 challenge

F12 is drawing audiences into a 1v1 skill challenge

Skill challenge structure

Those who guarantee can take advantage of the structure created by F12 for the 1×1 challenge


Pagbet is exploring their motto ‘You got it right. It’s paid’

Henko Productions

The environment of Henko Produções offers the opportunity to have fun with football games


MrJack.Bet being present at the main football congress in Latin America


‘Bet dos Brasileiros’ is exploring the image of its new brand ambassador, the star Vinicius Jr.

BiS and Afiliados Latam

The main betting event in the country, the Brazilian iGaming Summit (BiS) and Afiliados Latam are actively participating in the 2022 edition of BFExpo 2022


UPSports.Bet has its own area highlighting partner football clubs

Beach tennis arena

The football congress also has space to host a Beach Tennis arena, a sport that has become a sensation across the country.

Structure of Brazil Football Expo 2022

Brasil Futebol Expo 2022 is showcasing a number of attractions and brands is also making its presence felt at the football-focused convention

Fred from Desimpedidos

Influencer and member of the Desimpedidos channel, Fred attracted public attention at the CBF football congress

Copas of the 2022 season of Futebol Paulista

Football fans can contemplate three important cups of São Paulo football in 2022: Paulistão, Paulistão Feminino and Copinha

São Paulo Sport Club

São Paulo is displaying extremely important trophies from its victorious history

Bitci Brasil

Bitci Brasil is taking advantage of the wide-ranging event to further promote its brand to the general public

Teqball arena

The perfect place to welcome Teqball aficionados, the popular FutMesa

Table football

Table football also has its space within the BFExpo 2022

BFEXpo 2022

CBF is responsible for promoting the biggest football feat in Latin America

Event runs until Thursday

The event, which started Sunday (4), will run until Thursday (8)


The instant payments solution is also at the event in São Paulo


EstrelaBet is exhibiting the uniforms of the sponsored football teams

Palmeiras Sports Society

Palmeiras is showing the three cups won in the 1999, 2020 and 2021 Libertadores

alviverde space

Palmeiras has a fully plotted stand with its fan partner plan, mottos and official emblem

SGA System

SGA System also has an environment to receive the fair’s participants in São Paulo