Leading UK online gaming company bet365 continues its foray into the main US market with another launch. The company’s offerings will now go live in Colorado, following an agreement with Century Casinos.

bet365 may be a leading company in Europe, but it’s just starting its journey in the US. The company’s betting products have been available in New Jersey for some time now and will now launch in Colorado as well. The British operator obtained a license earlier this year and will launch in the state thanks to its agreement with Century Casinos, a company that operates ten casinos across the US.

Eligible players will be able to access bet365’s critically acclaimed sports betting offers and place bets on thousands of games across the world’s top sports leagues. bet365 will also offer customers exciting opportunities, bonuses, bet increases and payout offers. Players who choose to play with the British power will also be able to benefit from other features such as live sports streaming and cashout options.

The continued expansion of bet365

A bet365 representative spoke about the Colorado launch. He noted that the renowned operator is happy to launch in a second US jurisdiction and hopes sports fans will enjoy playing with “the world’s favorite online sports betting company”.

In addition, bet365 is excited about the timing of the launch. The spokesperson stressed that he is excited to see bet365 available in Colorado ahead of the new season of the National Football League (NFL). The beloved sporting event kicks off next week and will provide NFL enthusiasts with many memorable moments.

The company, meanwhile, will give punters the opportunity to try out its market-leading products and enjoy its “unparalleled new customer offering.” The brand is famous for its engaging offers and exciting promotions and looks forward to becoming a key player in the Colorado sports betting market.

bet365 continues to thrive in expanding its influence and engaging more sports fans around the world. The company has operations in many regulated jurisdictions on several continents, being one of the powers in Europe with great relevance in many countries.