Bookmaker Betcris celebrates its 22nd anniversary

Sports betting operator Betcris turns 22 this month with a good growth rate. The brand is a pioneer in the online gaming industry, offering safe and legal sports betting on sporting events, horse racing and online casino games (where regulations allow) in 15 countries on three continents. In addition, it has more than 100 representations throughout Latin America and plans to double its presence in the coming years.

Betcris is one of the favorite destinations to bet on sports. Live betting, competitive pricing and fast and reliable payouts are among the advantages that make it the best choice for customers who want to experience online sports betting and casino entertainment.

JD Duarte, CEO of Betcris, explains that the company’s success is based on teamwork, always putting the customer and innovation as a priority: “Looking back, when we started with Betcris we innovated by deciding to open the Latin markets, when no one in the sector was seeing the potential of Latin America. We made the bet and it worked, today Betcris is one of the most recognized brands in the sector”.

Over the years, innovation and the development of new business verticals have become more important to keep the company relevant in the market. The sponsorship strategy has been decisive for the expansion and opening of new markets.

“At Betcris we want to have the best product and provide the best entertainment for fans of sports and online games. One of the advantages that the sponsorship strategy gives us is that it brings us closer to our customers, we improve our product, we make it more attractive, safe and Furthermore, having alliances with prestigious leagues and clubs reiterates the fact that Betcris is one of the important players in the area”, concluded Duarte.

Betcris international partnerships

Betcris is an ally of the NFL and MLB in Latin America, the official bookmaker for the teams of Mexico and Ecuador and the sponsor of the national football leagues of Ecuador and Honduras. In addition, it sponsors renowned sports clubs and personalities.

Betcris has also expanded its reach outside Latin America. It entered Europe with the introduction of new offices in Poland, being the 18th operator to receive a license to operate in the country. “It’s been 22 years of playing together and we will continue to play together for many more years,” promises the operator.