San Antonio Spurs announced an official partnership with bet365 to create ‘Call Your Shot’, a free game where fans can win exclusive prizes and experiences. bet365 will also be integrated into advertising across the AT&T Center during the Spurs’ home games. The bookmaker will still be present on the team’s website and digital channels.
“Call Your Shot” is being released this Wednesday, 20, on the official Spurs app. This multidimensional gaming experience will provide fans with an immersive new way to compete against other players on a digital platform built exclusively for NBA fans.
“Finding innovative and exciting ways to interact with our fans has been a priority for our organization. Our partnership with bet365 is part of our vision to provide innovative and memorable experiences for Spurs fans around the world,” said Frank Miceli, SS&E Revenue Director.
Agreement with Spurs is the first of its kind for bet365 with an NBA team
bet365 is a leading global online gaming company based in England that streams over 600,000 live sporting events each year to over 63 million people, including Spurs fans in nearly 150 countries. This partnership is the first of its kind in the bookmaker with an NBA team.
As sports betting is not available in Texas, the game ‘Call Your Shot’ is a free-to-play concept that allows fans to put their knowledge of Spurs to the test. Starting with free credits, fans can submit their predictions for each team game in the season for a chance to earn more credits.
The more credits fans accumulate through the correct projections, the more opportunities they will have to win exclusive prizes, although every person who plays has a chance to win. A premium experience or prize package courtesy of bet365 will be raffled with each game.
Prizes will include courtside seating, autographed items, official T-shirts, unique Spurs prize packages and much more. Fans can download the official Spurs mobile app to play or visit the ‘Call Your Shot’ website to view the full prize schedule and other game details.