England’s Fulham Football Club has signed an agreement with the company Asiabet33 for the operator to become its official betting partner in Asia by the end of the 2021/2022 season. Asiabet33 was founded in 2017 and is considered one of the premier gaming technology providers in Asia.
The company’s technology framework has been adopted and used by numerous industry players across the continent. Asiabet33 and its subsidiaries currently operate in the markets of Malaysia, Singapore, Thailand, Indonesia and Japan. The company also has planned expansions into the rest of Asia.
Asiabet33 will be able to strengthen its presence in the European market
Thanks to this partnership, the game provider will take advantage of publicity actions across the European sports scene; this shows the company’s growth and its intentions to reach markets beyond the Asian continent.
Leo Li, Managing Director and Co-founder of Asiabet33, commented: “Asiabet33 is excited to partner with Fulham Football Club to serve the Asian market. This partnership is a monumental opportunity for us to increasingly grow as a relevant player in the Asian gaming technology industry.”
Li added: “Working with Fulham gives us the resources we need to enhance the skills of our team members and provide the best possible experience for our customers.”
Jon Don-Carolis, Sales Director of the English football club, also spoke after the formalization of the new partnership. “We are delighted to have Asiabet33 on board as our betting partner in the Asian market and look forward to continuing to work with them to develop our global fan base.”
Fulham is a traditional English football team, but is playing in the EFL Championship (equivalent to the second division in the country), this season. At the moment, the club is occupying the fifth position with 20 points.
