Fast Track has launched its proprietary machine learning platform, FTML, designed to dramatically simplify the process of deploying AI models into real-time production.
Therefore, FTML represents a major step forward in the application of artificial intelligence within CRM, addressing the operational challenges that often hold back data science teams.
By automating complex processes such as data availability and transformation, model training, deployment, and retraining, the platform enables AI models to go live much faster than any other solution available on the market.
This acceleration makes data science more agile and impactful, reducing the time and resources traditionally required to deploy AI models, and enabling partners to access AI-driven insights faster.
Additionally, FTML includes a dedicated testing environment that allows for continuous analysis and optimization, ensuring that models are regularly improved and kept up to date.
This functionality therefore positions FTML as the foundation for future AI-powered capabilities, enabling smarter, faster, and more scalable CRM strategies for Fast Track and its partners.
Details
“Behavioral AI models not only require a great deal of creativity and expertise to develop, but they also need to be deeply contextual, personalized, and trained on each partner’s data to truly perform. Scaling this process is extremely challenging,” said Simon Lidzén, co-founder and CEO of Fast Track.
“From issues of data availability and quality, domain expertise, algorithm selection and delivery of actionable results, to the additional complexities of information security, explainability and continuous monitoring of models,”
“Traditionally, solving these problems at scale is a slow and resource-intensive process. However, with the intellectual property we’ve just released, we’ve reduced time to market to a fraction of what it was before.”
“This solves virtually all of the complexity around scalability, allowing us to move much faster than anyone else in the market and empowering our partners to benefit from truly personalized behavioral AI without the typical barriers,” he added.
FTML has been in development for several years and has undergone rigorous testing and iteration during its internal use. The release of the latest version marks a significant milestone in Fast Track’s vision of achieving the Singularity. Now in full production, FTML operates behind the scenes to support all Fast Track partners as part of the vendor’s core infrastructure.
About Fast Track:
Fast Track is a disruptive SaaS technology company that is shaping the future of CRM. Fast Track offers a new way of working that allows teams to focus on innovation and growth. Serving hundreds of companies around the world, Fast Track has offices in Malta, Sweden, Spain and the United States.
