SCCG NextGen, the talent division of SCCG Management, announced the renewal of its strategic partnership with Thunder Fight and Thunder Fight Center. This collaboration reinforces SCCG‘s commitment to supporting innovative sports organizations in emerging markets, such as Brazil, where MMA continues to grow rapidly.
Since its founding in 2014, Thunder Fight has been a ‘springboard’ for Brazilian fighters, propelling more than 27 athletes to the UFC. Among them are names like Diego Lopes, Jailton Almeida, Caio Borralho, Natalia Silva and Marina Rodriguez.
With a history of more than 84 competitions and 398 MMA fights, the organization has consolidated its prestige, promoting fights with legends such as Jorge Patino Macaco, Reginaldo Vieira and Elias Silvério. Currently, 17% of Brazilians in the UFC have been through Thunder Fight, reinforcing its relevance in the sport.
Renewed partnership between SCCG and Thunder Fight
With the renewed partnership, SCCG Management will maintain brand visibility at Thunder Fight Center events and promotions. Your presence will be on promotional materials such as corner stickers, posters, social media and video highlights.
This strategy expands SCCG’s influence on Brazilian sports entertainment, strengthening the connection with MMA fans and bettors.
Stephen Crystal, founder and CEO of SCCG Management, highlighted the importance of the partnership: “Thunder Fight played an essential role in the evolution of Brazilian MMA, and we are honored to continue this support.”
“SCCG NextGen believes in the impact of sports entertainment, and Thunder Fight represents innovation and excellence aligned with our mission. By expanding this collaboration, we reaffirm our commitment to growing emerging sports markets and expanding audiences.”
According to Marcelo Kina, president of Thunder Fight: “SCCG Management and Thunder Fight are redefining martial arts in Brazil.”
“This renewal strengthens athletes at all levels and ensures Thunder Fight’s presence among the national MMA elite. We are building a stronger future for martial arts, creating opportunities for new talents.”
SCCG NextGen continues to expand its operations in sports and entertainment, connecting global talent and promoting innovative collaborations. Therefore, the partnership with Thunder Fight expands the company’s reach, creating new opportunities in MMA and the sports entertainment market.
About Thunder Fight and Thunder Fight Center
Thunder Fight is one of the main MMA organizations in Brazil, recognized as a source of great talent. In this way, the Thunder Fight Center acts as its main training and events location, offering high-standard infrastructure for athletes, fans and media. The organization continues to grow and consolidate its influence in global MMA.
About SCCG NextGen
Currently, SCCG NextGen is SCCG’s talent division, focused on meeting the needs of the gaming and entertainment market. Thus, the company develops projects that integrate influencers and celebrities, connecting with global audiences and mixing digital and in-person experiences.
About SCCG Management
SCCG Management is a leading consultancy in the global gaming industry, helping more than 120 clients expand their markets. With a presence in North America, Latin America, Africa, Asia, Europe and Brazil, the company uses expansion, innovation and intellectual property management strategies to maximize the growth of its partners.
