After a successful 2024, Pragmatic Play Latam increases its bet for the 2025 event period, strengthening its already recognized Pragmatic Play Experience concept.
The leading iGaming content provider embarks on a new adventure with Experiences Beyond Olympus, a proposal with an eye-catching title that invites the public to live exclusive experiences, related to the brand’s iconic figures.
Continuing the idea started last year, Pragmatic Play Latam rescues the value of the experiential factor and improves it, launching a new phase of its proposal, which will combine elements of its number one slot in performance during 2024, Gates of Olympus, with concepts that refer to an environment that transcends the context of the game.
In this way, the company seeks to create a highly captivating connection between the classic Greek mythology and a futuristic aesthetic, establishing a creative parallel with the image that it transports to other dimensions, positioning itself, once again, as an innovative brand in the region.
Officially starting at SBC Summit Rio, Experiences Beyond Olympus promises to bring the provider’s partners even closer to its highlighted products, but in a renewed way. A journey that begins at different levels of brand communication and expands to renowned event platforms, led by Zeus representation, to explore the impressive iGaming universe available in the company’s portfolio.
With the presentation of this new format, disruptive, modern, technological and engaging, Pragmatic Play Latam is preparing to immerse its audience in a fascinating narrative and provide experiences of the highest quality.
“Offering differentiated experiences for partners and friends in the sector, during 2024, marked a before and after in Pragmatic Play’s trajectory in Latin America.
As events unfolded, we could confirm that the brand is much more than a game provider. It is a reflection of experiences, creativity and closeness to people. This, without a doubt, defined a path forward, and Experiences Beyond Olympus arrives as a response to this planning.
Therefore, I invite all industry professionals to join this new Pragmatic Play cycle on the continent and create new memories with us”, commented Víctor Arias, Vice-President LATAM of Arrise powering Pragmatic Play.