The partnership between BetConstruct and Fast Track, which began in 2024, is expanding to offer advanced CRM and player engagement solutions in the Latin American iGaming market. With partners such as Suprema Gaming and VBET already integrating these platforms, the collaboration seeks to strengthen the operators’ presence in the region.
Combining BetConstruct games with Fast Track’s CRM platform enables personalized experiences at scale, using artificial intelligence and real-time data.
This not only improves player retention, but also facilitates adaptation to the Latin American regulatory scenario, which is undergoing significant transformations.
Simon Lidzén, CEO of Fast Track, stated that Latin America, especially Brazil, represents a promising opportunity for iGaming operators.
He said: “We are excited to collaborate with BetConstruct to bring cutting-edge technology to local operators, delivering exceptional player experiences.”
In turn, Gegham Yegoryan, Chief Product Officer at BetConstruct, highlighted that this partnership allows for targeted engagement strategies. He highlighted the growing interest in iGaming in the region: “We are ready to support operators in achieving their goals with innovative solutions.”
Solutions offered by companies
BetConstruct offers a variety of gaming solutions, from casinos to sports betting and live dealer options, designed to meet diverse market needs. Its technology easily adapts to different regulations, providing reliable and flexible solutions for the iGaming industry.
On the other hand, Fast Track’s solutions include the Singularity Model, introduced in 2021, which offers automated and personalized experiences for players using advanced AI and real-time data.
Additionally, Fast Track’s Data Studio provides robust analytical tools, facilitating informed decisions with quick queries and personalized dashboards.
In this way, the partnership between BetConstruct and Fast Track promises to transform the iGaming market in Latin America. Thus, bringing innovation and personalization to operators and their players.
About BetConstruct
BetConstruct is a global leader in the online gaming industry, offering a wide range of betting and gaming solutions across online and retail channels. With a commitment to innovation and quality, the company provides operators with the tools they need to succeed in a competitive market.
About Fast Track
Fast Track is a disruptive technology company recognized as a CRM leader in the iGaming industry. Fast Track provides a new way of working that allows teams to focus on innovation and growth.
Serving hundreds of companies around the world, the group has offices in Malta, Sweden, Spain and the United States.
